Tag Archives: custom bag store

Why Marketing with Promotional Giveaways Works

Creating a promotional giveaway with custom-branded products is a wonderful way to gain attention. A promotional giveaway is where a business gives away free products featuring its company logo to customers and potential customers to attract new business and build customer loyalty. It’s a way that allows you to connect with your current customers, and attract the attention of potential new customers.

 

Promotional Giveaways are Cost-Effective

Promotional giveaways are a low-cost, yet effective way to leave a lasting impression and keep your brand on the minds of your target audience. It’s cheaper and more effective than standard advertising and allows you to connect with your target audience.

Most people keep a promotional gift for an average of one year or longer depending on the product. Something like stainless steel drinkware or an umbrella will last for years, giving you extended exposure.

 

Creating Brand Recognition

In addition to keeping your name on the minds of your customers, it’s a great way to attract new customers. Others will see your custom product being used, and it will pique their interest and prompt them to reach out to your company to inquire about your business and its services.

 

Customer Appreciation

Promotional giveaways are ideal for showing your customers how much you appreciate them and their business. When people feel appreciated, it will increase their loyalty to your company. Items that people can use every day, like custom drinkware, is a great way to keep your name front and center so your brand is ever present on their mind.

 

Promotional Products that Work

While most custom products are a great way to promote your brand, some products do work better than others. Items such as custom bags, drinkware, pens, lip balm, umbrellas, and hand sanitizer are more effective than a one-use gimmick or gad items such as fidget spinners, stress toys, or other items that wear out or break easily.

When considering the kind of promotional product you want to represent your brand, consider long-lasting and useful items. Almost everyone owns a promotional pen or drinkware product. Why? Because they work. For instance, stainless steel drinkware is something that everyone can use, and use often. Drinkware that is versatile and can be used for both hot and cold beverages will give you more exposure than a plastic cup.

You also need to consider your audience. If you are a sports-related brand you might want to use a sports water bottle that can be used during workouts or while playing sports, or even hiking or biking.

 

The Bottom Line

No matter what type of business you are in, you can benefit from promotional giveaways. Whether you are attending tradeshows, hosting an event, or just looking for a way to show your customers how much you appreciate their business, promotional products are a winning marketing idea.

Promotional products are also a great way to show employee appreciation. And when you give your employees brand merchandise, they will often give it to a friend or family, giving you even more exposure.

Fundraising with Promotional Products

Fundraising is an essential part of running many organizations, especially charities, as they would simply not exist without being able to raise money in order to properly provide their services. Schools, sports teams, and other organizations are also often required to raise funds so they can afford to buy books, sporting equipment, and more.

Custom promotional products are a great way to raise funds for any organization, and there are several ways to go about it. From planning special events to basic fundraising, any business or charity can benefit from a successful fundraiser.

Charities often hold local events, inviting the public to come to learn about what they do. This is a great time to set up booths to sell products featuring your charity’s logo. Custom drinkware, cleaning cloths, bags, lip balm, hand sanitizer, and pens are ideal for events such as this. You can order a large variety of items, and setup up a table or booth at any entrance, so people have a chance to buy your merchandise as they come and go during the event. These same products are wonderful to give to people who donate to your cause or sell in an on-site store.

Schools and sporting clubs can also benefit from fundraising with promotional products. Below are several ways you can quickly and easily raise money for your school or sports team.

Concession Stands and Sporting Events

    • Stadium Cups – fill the cup with the patron’s choice of drink
    • Sports Bottles – great for sports drinks
    • Bottled Water – why sell bottled water with someone else’s logo?
    • Koozies – inexpensive, easy to carry, and a customer favorite
    • Sunglasses and Sunscreen – perfect for daytime sporting events

School and Company Stores

    • Stainless Steel Tumblers – customer favorites, and they last for years
    • Hand Sanitizer – a must for today’s world to stay healthy and virus free
    • Lip Balm – keep lips soft and moist in the dry air of an office
    • Pens – everyone uses them – they might as well be promoting your business while they write
    • Key Tags – perfect for an extra set of keys
    • Tote Bags or Gym Bags – great for carrying
    • Cleaning Cloths – keep your electronic devices free from fingerprints and smudges

There is so much you can do to raise money for your cause. We have a great selection of promotional products to fit every need. And with the lowest prices online, you can easily make a profit on every item you sell.

Every product we sell is customized with your graphics. We offer one, two, three, and full-color imprints, depending on the product. Each product specifies its imprint requirements so you know exactly what you are getting!

Check out all of our stores at PromotionalWebstores.com to order everything you need to raise money for your next event!

How to Create an Awesome Swag Bag for Promotional Giveaways

When planning promotional events, swag bags are a great idea for any business. They not only provide guests with a goodie bag (which everyone loves!), but it’s a wonderful way to promote your brand and keep your name on the minds of customers and potential customers.

Creating a swag bag guests will love isn’t hard. Just make sure you have items that people can use more than once. Don’t waste your money on a one-use gimmick or fad items that will just end up in the trash before they even leave your event.

Start with a custom tote bag, like our Non-Woven Promotional Tote Bag. Pricing starts at 96¢, with an imprint area of 10″ W x 10″ H to showcase your company logo or event theme graphics. It comes in a variety of colors so you can match or complement your theme colors. We have a great selection of tote bags, paper, and plastic bags, and more with prices ranging from 43¢ to $25.00 per piece so you can find the right size and style of bag to hold your swag.

Include useful items that will remind people daily of your company. Small and compact items from our Custom Cleaning Cloth, Lip Balm, Hand Sanitizer, Drinkware, or Pen stores are inexpensive and easy to fit into any size bag. Below are some of our best-selling items from these stores.

Custom Cleaning Cloths

Staring at 57¢, CC-1000HP is a Value Microfiber Cloth in a Printed Pouch that includes a one-color imprint directly on the pouch for an inexpensive gift. Measuring only 4” W x 2-1/4” H, this pouch is easy to carry to easily clean phones, glasses, and more.

Another popular product is CC-2000LP – our 6″ x 6″ Microfiber Cloth with a Zig-Zag Edge that comes with full color, edge-to-edge imprint to make your graphics come alive. Pricing starts at only 65¢ per piece and makes a great and useful giveaway.

Personalized Lip Balm

Our best-selling lip balm, LB-7000TW – is an SPF 15 Lip Balm w/ Vitamin E & Aloe – includes a Full-Color Imprint starting at just 46¢ per piece and comes in 18 delicious flavors.

Another great option is LB-7005TW, an All Natural Beeswax Lip Balm with a Full Color Imprint . Available in 24 flavors, pricing starts at just 39¢ per piece.

You can even opt for several flavors in quantities of 100 by using the coupon code FLAVOR on either of these great lip balms. Most of our lip balm products are available to purchase in multiple flavors. Information regarding quantity requirements are located on each product page.

Promotional Hand Sanitizer

Available with your choice of cap colors, HS-7000TW, our .33 Oz. Hand Sanitizer Pocket Spray starts at 72¢ per piece. The clip cap makes it easy to keep with you in a shirt pocket for a convenient way to keep hands free from germs and bacteria.

Another popular and extremely portable item is HS-7001TW, a .67 Oz. Credit Card Hand Sanitizer Spray. Available in 10 Colors, this sprayer easily fits into a wallet or pocket so you can take it with you everywhere.

Custom Drinkware

We have a great selection of Custom Drinkware to fit any event or promotion. 820DB – our Best Coolie with a 1 Color Screen Print (Printed in the USA) is a very affordable option. This koozie holds standard drink cans, comes in a large selection of colors, and starts at only 48¢ per piece.

For evening events that serve adult beverages, 289DG – our 11 Oz. Executive Old Fashion Glass is a great option. Pricing starts at $3.14 per piece and comes with a one, two, three, or four-color imprint.

We have something for every promotion, including Sports Bottles, Stainless Steel Drinkware, Bottled Water, and more at affordable prices at the Custom Drinkware Store.

Promotional Pens

An extremely affordable, practical, and usable giveaway is a Promotional Pen. Preston B (539PE) – our top-selling pen – is a click pen with a pocket clip that starts at only 21¢. Coming in a close second place is the Belfast Budget Stick Pen. Pricing starts at 18¢ per piece. With a white barrel and black ink, you have a choice of 13 cap colors to match or complement your logo or theme.

For outdoor events, opt for a pair of custom sunglasses from The Custom Sunglass Store or a bottle of Custom Sunscreen.

And of course, if your bag is large enough, we have umbrellas. At the Custom Umbrella Store, we have a great selection of promotional umbrellas, ranging from just under $5.00 to around $25.00.

You don’t have to use all of these items of course. Pick a few that you feel people will use the most, put them in a custom bag with your logo, and people will remember your event and brand long after it is over!

Creating a Memorable Promotional Event

Many companies use marketing events to engage with their current and potential customers. Creating a fun and memorable event isn’t hard if you follow a few simple rules.

 

Start with a Budget

Before you can even begin to plan your event, the first thing you need is a budget. Not only do you need the total dollar amount that can be spent, but also have it broken down into categories and spend amounts so whoever is in charge of that portion of the event knows exactly how much they have to work with. It’s also a good idea to include some kind of contingency dollars in case a problem arises and you need to spend more than you have in your initial budget. You don’t want to be left scrambling for additional funds should something unexpected happen.

 

Choose a Date that gives Plenty of Notice

You first need to consider planning your event far enough in advance for proper promotion. You need to be able to have plenty of time for promotion and give people enough time to plan to be there. Everyone has a busy schedule, and people need to be able to put your event on their calendars. If you don’t give enough notice, they won’t be able to attend.

Select an Appropriate Venue

Choosing a venue is very important. You want to select somewhere that is suited to accommodate your anticipated turnout while leaving enough room for the various activities you intend to have.

Be sure there is plenty of seating available, especially if it is to be an all-day event. People will get tired of standing, and if you want them to stay to enjoy the entire event you will need places for guests to rest.

 

Create a Unique and Clever Theme

You want people to be interested in your event, so be sure and strategize to come up with a great theme. Pick something that will peak the interests of both current and potential customers. You don’t want anything too ostentatious or outlandish that might put people off. Choose something fun and interesting, without being annoying. Use banners, tents, etc. with your personalized branding to stand out from the crowd to be sure there is no mistake about who you are and what you have to offer.

 

Know Your Target Audience

While you want a lot of people at your event, you don’t want to mislead anyone into thinking that it is something it is not. If you are a technology business or company that is targeting a specific sector, stick to contacting current customers and others within your industry. If you are aiming for the general public, ensure that it is clear that everyone is welcome. And if it is an adult-only event, make sure that is stated in your event marketing materials.

 

Advertise, Advertise, Advertise!

One of the best ways to entice customers to come to your event is by creating marketing emails and/or mail flyers. At a minimum, your flyers should contain the information needed for people to decide if your event is worth attending. Provide the date, time, location, and details about the event. Be creative! If your flyer or mailout looks lackluster and boring, people will not be interested and your turnout will be minimal.

Use your social media accounts to promote your event. Facebook, Twitter, and Instagram are always good ways to let people know that you are holding an event. Be sure to include the date, time, and location, as well as a link for registration if needed. You can also include a link to an online page that provides detailed information about the event and what to expect.

You can even create a Facebook page strictly for your event, offering all the information people need to decide if they are interested in attending, including links to your registration site, if applicable.

Make it Easy to Register

Unless you are doing a walk-in event, you will want to make sure that it is easy to register. The simplest way to do that is by having an informational website where people can quickly register to attend. Don’t ask for too much information – just the basics like their name, company name if applicable, email, and phone number. If there is an entry fee, make sure that you have a good system set up to accept payment. Nothing is more frustrating than fighting with a site that won’t accept your credit card information.


One way to entice people to register early is by offering “early bird” discounts. Create a discount code with a dollar or percentage off that can be used up until a certain point – maybe a week or two before the event.

 

Keep It Interesting

Do something to stand out from the competition! Plan fun activities like games, treasure hunts, and other interesting things for guests to participate in. Make them specific to your business if possible. For technology-based events – place QR codes around the events for people to obtain more information or win prizes on their own time. Hold drawings for company swag or other items as it pertains to your business. Events are better when there are interesting booths or activities that guests can participate in.

Serve Food and Drinks

Set up an area with food and drinks so guests will stick around longer. It doesn’t have to be an elaborate catered event, but be sure and offer something so people don’t get hungry and thirsty and leave the event to get a bite to eat. Something as simple as grilling hot dogs and hamburgers if you are outdoors, or a nice spread of sandwiches and fruit. For evening adult-oriented events, set up a bar and offer beer, and wine, and even create a specialty drink that ties in with your theme.

Entertainment

Depending on the size and length of your event, consider hiring a DJ or local band to play throughout the day or night. Create a small dance area so guests can show off their moves! The more enjoyable your event is, the more people will remember your brand and think of your services or products long after it’s over.

Create Swag Bags

Everyone loves free swag! The easiest way to hand out promotional gifts is by creating a “Swag Bag” for each guest. You don’t have to spend a lot of money on each bag and its contents, but include custom promotional items people can actually use, that showcase your company logo or event graphics. Don’t opt for gimmicky or one-use items that won’t hold people’s attention.

Marketing Materials

Include booklets, flyers, and business cards in your swag bags for people to take home with them to review after the event. It’s hard to remember everything you need to know after an event is over, so be sure guests have materials to take home to remind them of your services and/or products. Be sure to include business cards and contact information so they can easily get a hold of someone if they need more information or want to purchase your services or products.

If you decide to use “buzz words” in your marketing materials, don’t use anything that has become a cliché, or overused. Don’t use words like “synergy”, “new normal”, and other words that make people cringe. Come up with unique and interesting phrases to use during your event and marketing. You don’t want to drive people away by using buzzwords that should have been put to bed long ago! You may even want to avoid them altogether, and simply provide the information needed to entice new customers or clients.

The more you can do to make your event interesting and memorable, the longer people will think of your services when they are needed. It’s not just about attracting new customers and clients, but also about retaining your existing ones. The more fun and memorable your event is, the more people will remember your brand!

Best Promotional Products for Tradeshows

Whether you are a large or small business, creating a presence at a tradeshow can be a cumbersome task. With so many companies promoting their brand, it’s easy to get lost in the sea of booths and displays. In addition to creating an interesting and eye-catching area to draw the attention of tradeshow attendees, you need a way for people to remember your brand after the event is over.


People will spend all day traveling from booth to booth, checking out each vendor to see if what they have to offer may benefit them or their business. After seeing dozens of companies and their offerings, it can be hard at the end of the day to remember which company offered what services. Obviously, you need to have creative and interesting marketing materials on hand for visitors to take with them so they can review your services later. But is that enough?


In addition to printed marketing materials, another way to keep our company on the mind of prospective clients is by giving away promotional items featuring your brand’s logo, so they are reminded of your company each time they use it. Below is a list of some of the most effective promotional products for tradeshows.

 

Lip Balm

Custom lip balm tops our list for several reasons. Lip balm is inexpensive and easy to buy in bulk. You have numerous types to choose from, and a large variety of flavors that can be mixed. Light and portable, it’s easy to carry 1000’s of lip balm into a tradeshow facility ensuring that you have something for everyone who stops by your table. With out Flavor mix option, you can order several different flavors and let people choose the one they like best – meaning there is a good chance they will use it more frequently giving you a lot of repeat exposure.


Hand Sanitizer

Talk about a necessity for tradeshows! With all the hand-shaking and people touching your displays, marketing tables, and everything else around you, hand sanitizer is a must-have for any large gathering. Try placing a couple of large 16 oz. pump bottles on your table so you and anyone else visiting your area can freshen their hands as needed. Additionally, you can get up a display of travel-sized hand sanitizers so guests can take one as the leave to freshen up with throughout the day.


Pens

You must have pens! Pens with your logo on it are just a no-brainer. They are cheap and affordable to buy in bulk, and easy to carry and setup anywhere you are. Promotional pens are great for tradeshows. People will use them throughout the day and see your logo every time. Will they lose them? Undoubtedly! But that’s ok! Because when they drop one, someone else will pick it up and see our name and logo – and it might even entice them to come visit your display!


Drinkware

There are so many ways to go with drinkware! You have many options and can do so much with it depending on how much you have it your budget. Here are a few top sellers for your consideration:

  • KooziesInexpensive and easy to store, Koozies are a great way to advertise your brand, and since they are versatile between bottles and cans, everyone is sure to want one to take home to use with their favorite drink. Talk about repeat exposure!
  • Sports Water Bottles: Sports bottles are a popular promotional item and work for any brand. You could even hand them out with a few other items like lip balm and a pen placed in side for a great little giveaway package!
  • Stainless Steel Drinkware: A customer favorite, stainless steel cups and tumblers make great promotional items for any event. And recipients will see your logo each time they use it, giving you a lot of bang for your buck!
  • Bottled Water: Imagine seeing your logo (instead of a famous water company) on water bottles being used all through the event.


Tote Bags

For the ultimate giveaway, consider a custom tote bag loaded with promotional goodies to hand out to potential clients! You don’t have to give one to everyone who approaches your booth, but instead make them special giveaways to those who really take their time to inquire about your services or products, seem genuinely interested, and are likely to give you a call once the event is over.

Promotional Ideas for the Fall Season

The start of the school year signals the impending end of summer, and that fall will soon be here. Everyone will be excited about spending more time outside once the weather cools off a bit, and it’s a great time for outdoor events and activities. Below are just a few ideas to get you started.


School Events

Fall is a great time to hold a fundraiser for your local schools. Outdoor fairs and carnivals are always popular with the children and their families, and it’s a great way to raise money for your school. For the school itself, branding items with the school’s name and selling them at a table to earn money for the school, or even different clubs is a great idea. With all the folks that will be present at the event, you are sure to earn a fair amount of money to help fund your club.


Non-school branded items to giveaway during the event is a great idea too. You can easily offer to help your school by providing items imprinted with your logo to help sponsor the event. You could provide cups to help them serve drinks in, and offer free gifts the school could use in raffles or as prizes. Keytags, sunglasses, and sunscreen are just a few ideas that would make wonderful giveaway items for games and raffles.


Fall Themed Contests

A great way to boost brand reputation is by creating a contest for current and/or potential customers. You can offer a big prize (cash, your services, products, etc.) as well as smaller prizes. Consider tote bags, umbrellas, and drinkware as they make great gifts that will get a lot of repeat exposure.


Sponsor a Chili Cookoff

With the cooler air, fall is a great time to hold an outdoor event, and what’s better than a chili cookoff! You can provide the venue and let people from all around enter the contest to see who can make the best chili! You can provide branded items that participants can use during the event, as well as prizes for the winners and runner-ups, as well as hold smaller guest contests to win other branded items.


Halloween Parties and Events

Of course, we can’t forget Halloween! October is a wonderful month for promotions, and Halloween is a fun time that people of all ages can enjoy. There are so many things you can do for Halloween and it’s a great way to attract the attention of people of all ages. Below are just a few ideas for creating Halloween fun!

  • Hayrides
  • Carnivals
  • Costume Contest
  • Games
  • Pumpkin Carving Contest

Here are few of our favorite promotional items that are ideal for any event. Order several to put together a great bag you can give out as prizes. We even have a cute pumpkin tote you can use to get you started!


Reflective Halloween Pumpkin Non-Woven Tote Bag – the name says it all. It’s a great bag to fill with branded items and candy to pass out to visitors.


4-Color Process Wrap Stainless Steel Drinkware – a great way to create a one-of-a-kind graphic sensation to make your brand stand out from the competition.


Custom KeyTags – we have some fun-shaped keytags that are ideal for any promotion. Pricing starts at just 66¢ per piece, making it an affordable add for any event!

Retro Sunglasses – always add fun to any event, and with price starting at just 68¢ per piece, they make great game and contest prizes.

Best Promotional Products for Back to School

It’s that time of year again! Time to wind up vacations and settle back into a daily routine of getting the kids up early and dressed, making school lunches, and getting them to and from school on time.

It’s a day dreaded by parents and kids alike. The massive amount of paperwork for the parents on day one is exhausting. And the list of required school supplies from each class is overwhelming. Every teacher wants something, and they are usually very specific.

One thing that might make the transition easier is helping out the parents by providing a backpack filled with items that the kids can use during the school year, items that are often forgotten when shopping for school supplies.

Providing these items with your company logo is a great way to promote your business while helping parents, and the kids, get organized for the new school year. Below is a list of items that will help everyone out, including you by getting your name in front of parents, teachers, and school administration.

Drawstring Sports Packs

These great backpacks are a wonderful way to promote your brand, and you don’t even have to break the bank doing it!

Our three best-selling custom drawstring bags are the
Non-Woven Hit Sports Pack ($1.19 and up), Small Hit Sports Pack ($1.51 and up), and Ripstop Drawstring Bag ($2.64 and up).

These bags are perfect for use as everyday backpacks, or to carry gym clothing or other sports-related items. Lightweight and comfortable to wear, drawstring sports packs are a favorite of students. It allows them to take the basics from class to class, and school to home and back again, without having to bring everything in their locker home.

Lunch Bags

One thing every child needs is a lunch bag! In these times, most parents don’t want their children eating from the school “buffet”, or using their trays and other supplies to try and keep them from catching Covid and other viruses.

All of our lunch bags are insulated to keep food fresh longer. Our best-selling Budget Cooler Bag ($2.40 and up) is a great selectio, and is plenty large enough to hold a sandwich, juice box, snack, and more.

Our Crosshatch Lunch Bag ($2.06 and up) is another wonderful option. If you want something a bit larger for teachers or administration (yes, they bring their lunch too!), check out our Non-Woven Thrifty Lunch Cooler Bag ($2.81 and up)

Sports Bottles

Another inexpensive way to get your brand recognized are custom sports bottles. They make a great addition to the sports bags, and help keep kids hydrated throughout the day. Not everyone is a fan of drinking from water fountains, and it would give parents peace of mind knowing their child is using a bottle and not sharing a public fountain, especially considering today’s world of Covid.

Our top two selling sports bottles are the 20 Oz. Surf Bottle (Push Pull Lid) (73¢ and up) and 20 Oz. Hydration Water Bottle (78¢ and up. The Metro Collapsible Water Bottle (96¢ and up) is also a great choice, and is easy to store in once empty.

Hand Sanitizer

Now more than ever it’s important to keep our kids healthy, and one of the best ways we can protect them when they are not with us is by arming them with an antibacterial hand sanitizer.

Our .5 Oz. Hand Sanitizer Gel (56¢ and up) is our top seller, and for good reason! The portable size makes it easy to store in a backpack, desk, or even a pocket. The citrus scent is sure to please all, and the full color label will make your logo will stand out!

Double your exposure with a 1 Oz. Square Hand Sanitizer Gel (64¢ and up), or opt for our 1 Oz. Tutti Fruity Hand Sanitizer Gel (75¢ and up) with a Blue/Berry, Clear/Citrus or Green/Green Apple color/scented hand sanitizer that the kids will love!

Promotional Pens and Mechanical Pencils

Let’s not forget one of the basics of any education – writing! While Mechanical Pencils are best for younger school age kids, Stick and Click Pens are geared toward the older kids. Both are an essential and will be appreciated by the recipients and teachers alike.

Our Budget Stick pens start at only 17¢ per piece, and our Click Pens start at 21¢ per piece. We also have Bic pens as low as 32¢ per piece.

Any of these options are a great choice and make a wonderful addition to your promotional campaign. Place your online order today and be ready to help out your local schools and parents.

Be a hero and supply the school with one drawstring sports pack per child, filled with useful items to get the school year started off right!

Promoting your Brand on a Budget

New and small businesses have a lot of hurdles when starting out. Advertising your business doesn’t have to be one of them! While marketing is key in getting your name on the lips of potential new clients, you don’t have to break the bank while doing it.

Affordability

Marketing a new business can be a trying time. Trying to find an effective, yet affordable way to get your name out might feel out of your reach when you first start your company. The good news is, it’s easy to promote your brand on just about any budget! Not all promotional products have to be expensive. While you have a lot of choices that fall in the under $1 category, there are also many custom items you can get for less than 50¢ a piece! Some for even less.

There are numerous products you can customize for 50¢ to $1.00 – custom bags, cleaning cloths, drinkware, hand sanitizer, lip balm, pens, sunglasses, and sunscreen are the most popular. Many of these options even have products under 25¢ per piece! So, no matter how low your current budget is, it’s easy to find a product to help promote your business and get you started.

Putting your logo on pens is about the cheapest item way you can spend your advertising dollars. Pricing starts below 20¢ a piece, making it affordable to buy in bulk and pass them out to anyone and everyone! The great thing about pens is not only will users see your company name or logo as they are writing, but others around them will see it too. And while pens are probably the most easily lost items, it doesn’t mean a loss for you. When one person loses a pen, another finds it, which extends your reach to another potential customer!

Repetition is Key

The best way for people to remember your name is by repetition, and if you give them a one-use item, they won’t remember you for long. You need to spend your money on products that will be used by potential (and/or current) customers daily so your name is always fresh on their minds.

When selecting a product to customize for your promotions, consider items that people will want to use over and over again, so your company name and logo are repeatedly seen by the user. Don’t bother with items that will be tossed after being used one time. Spend your money on items that will be used over and over again, giving your brand repeat exposure.

Choosing the Right Product for your Brand

One of the hardest things about choosing a product is knowing what to customize. You can put your name on just about anything, but you want to be selective about the products you choose.

The key to a good promotional item is usability. Choosing a product people will use that is also seen by others is very important. It’s also vital to select something reusable, so you get the most bang for your buck. When you buy gimmicky little one-use gadgets or fad items, they usually just end up in the trash before you’ve had a chance to leave an impression on the person who received the item.

When looking for a product to represent your company, you want to choose something that your company would use, or that people might think of when using your customized item.

For instance, dentists and orthodontist clients favor custom lip balm. Almost everyone uses lip balm, and when your lips are feeling soft and moisturized, you tend to smile more. And no one wants you to have a great smile more than your dentist! And with prices as low as (or less than) 35¢ a piece, it’s easy to buy in bulk to pass out to every client when they come in for dental work or to use as a mailout for checkup reminders.

Another example is personalized pens. Pens are great for any business and work especially well for banks, realtors, car dealerships, and other companies you typically associate with signing papers.

Custom drinkware is another great promotional tool that works for any company. Not only does drinkware get a lot of reused, but your logo will be seen with every sip by the user, their coworkers, or other people around them.

Portability

Another factor to consider is how portable a personalized item is. If you pass out products with your name on them that can be easily kept on a person, the more likely your logo is to be seen frequently not only by the user but by others around them. Hand sanitizer, lip balm, pens, and sunglasses are a great way to showcase your name while staying within your budget.

The bottom line is, you really can’t afford NOT to promote your business. With so many items with prices below $1.00, it’s one of the best ways to spend your marketing dollars to advertise any company. Get started now at PromotionalWebstores.com!

Custom Bags for Promotional Giveaways

You’ve finally decided you want to create a custom bag for your upcoming promotion. And why not? A custom bag makes a great investment! Not only are they economical and affordable, but they garner much more attention than a small one-use item that only the recipient will see.

When you give away a great tote bag imprinted with your custom logo or message, you’re basically passing out portable little walking billboards! And since they are reusable, people will use them over and over again, giving you a lot of exposure from just one product.

So now that you have decided what you want, you need to decide what type of bag is right for your brand. Let’s start with the basics.

 

Where to Begin

First, think about your company and the event you will be promoting. You want something that will remind your current customers of how wonderful you and your products are while creating something to attract new customers.

What image do you want to represent? Consider your business and the kind of customers you want to appeal to. There are many styles to choose from, ranging from mini bags to coolers, to large totes. With so many colors and styles, you are sure to find the perfect tote bag to represent your company, as well as match or enhance your color scheme.

So, let’s take a look at the different kinds of custom bags available.

 

Types of Custom Bags

Depending on the brand or event you are promoting, there are several types of bags you can choose from that will project the right image you want to promote.

 

Tote Bags

Tote bags are sturdy and made to last, and are an excellent choice for bookstores, grocery stores, and other types of shops that may sell heavier items.

Looking for something a bit more eco-friendly? Browse through our Cotton Tote Bags. We have a few nice-sized natural cotton grocery totes that project an organic image or feel, perfect for fresh markets.

Drawstring Sport Packs

Promoting a sporting team or event? Look no further than our Drawstring Sport Packs! These handy little bags are ideal for supporting or raising money for your local sports team or school, and make wonderful fundraisers. Sell them at concession stands during sporting events, or as a fundraiser for the football team, band, or any other sport or school-related program to raise money and support student activities.

 

Paper and Plastic Bags

Heading to a tradeshow? Custom plastic and paper bags are a must for any tradeshow! Not only are they a great way to hand out your promotional materials, but they will be seen all through the event prompting others to visit your booth or table!

 

Dry Bags

Dry bags are a great way to promote beach parties, boating excursions, corporate picnics, and more! They are a great way to protect cell phones, watches, clothing, and other items you don’t want to get wet while out having a good time. And they float! If it falls off a boat, or you want to pull it behind you while in the water, the bag will stay on top of the water for easy access to your belongings.

Coolers or Lunch Bags

From single lunch bags for schools to larger coolers that can accommodate up to 24 canned drinks, cooler bags are another profitable way to support a school, sports team, or another event. There is a wide selection of cooler bags to fit every need. And just imagine the exposure your brand can get during tailgating season!

 

Gym and Duffel Bags

Custom gym and duffel bags are another great way to promote a sports team or sporting venue, as well as work-out facilities and gyms. You can sell them in your gym’s shop so customers use them to carry their gear around, giving you exposure everywhere they go.

You can always check out our best sellers to see what other people are using. Any bag you choose is sure to boost sales and brand awareness. So go ahead and place an order today!

 

Spring is Here – Refresh your Promotional Products

A change of seasons always signals a time for renewal! As the saying goes – out with the old, and in with the new! The term “Spring Cleaning” brings to mind cleaning out closets, changing heating and air conditioning filters, refreshing batteries in smoke alarms, and buying new clothes. It’s also a great time to refresh your marketing efforts to attract new business with new promotional products.

Spring means warmer weather and more outdoor events. School will be ending soon, and people will start making plans to head to the beach and other vacation destinations with friends and family.

Whether you are thinking of sponsoring an outdoor event, booking a tradeshow, or ramping up your advertising efforts to promote your brand, it’s the ideal time to add new products to your collection of gifts for events and client gits.

Sunglasses, sunscreen, drinkware, tote bags, and umbrellas make wonderful promotional items for outdoor events!

Custom Sunglasses

Outdoor events are a fantastic place to showcase your name on a stylish-looking pair of sunglasses! At the Custom Sunglass Store, not only do we have a large selection of sunglasses available, but we offer the ability to mix colors so you can offer guests a choice.

You can choose one pair of sunglasses in several colors that match your company colors or event theme. One of our best sellers, the RETRO ! Baja Neon Rubber Sunglasses, comes in your choice of 9 colors, with the option to mix colors in quantities of only 25 pairs per color!

We have many styles available, including Retro Sunglasses, Malibu, and Aviators, as well as sunglasses for Pre-School Kids.

Custom Sunscreen

At the Custom Sunscreen Store, we offer sunscreen in various styles, including lotions, sprayers, sticks, and more sun protection, available in SPF 30 and SPF 50. We also offer several sunscreens that come with a lip balm also containing SPF to protect lips from the sun. We also carry aloe gel for customers that forgot to put the sunscreen on!

For a truly unique promotion, try our Sunburn Alert Stickers! These stickers change color and let wearers know when it is time to reapply sunscreen, to help prevent burning. The user simply adheres the sticker to their skin, and when it turns blue, they know it’s time to reapply or get out of the sun!

Custom Drinkware

Have a beach party, sponsor a race, or host a nighttime event! At the Custom Drinkware Store, we have promotional drinkware for everyone! Our Koozies are perfect for beach parties!

Ultra-affordable at prices starting below 50¢, koozies are an effective way to promote your event on any budget! They also make terrific take-home reminders for weddings and other family events.

We offer a vast selection of personalized drinkware including sports bottles and bottled water, ideal for promoting a foot or bike race. Sports bottles are reusable and give participants a permanent reminder of the fun they had running in the race! During the race, remind everyone who sponsored the event by serving bottled water featuring your logo! Why advertise a national brand of water when you can hydrate everyone using bottled water showcasing your brand!

For nighttime events, we have light-up drinkware! Custom drinkware that glows featuring your company logo or event message is a fun and distinctive way to promote your event. It adds an element of excitement, and guests can take one home as a reminder of the great fun they had that evening!

Custom Bags and Umbrellas

You should be customizing products that people will take with them everywhere they go. Why? It gives you better exposure! Every time someone uses your promotional product, it is seen by everyone around them.

You create a cooler featuring your brand’s logo or message – it’s seen every time it gets taken to the beach, a baseball game, on a picnic, or hiking. At The Custom Bag Store, we have everything from lunch bags to large coolers that hold a dozen cans or more for a day full of adventure! We have drawstring sports bags for kids’ sports and use at school, and tote bags that are good for, well, everything else!

And of course, we have the Custom Umbrellas Store – a very useful gift when you find yourself caught in a downpour of spring showers! Just think, your umbrella will be seen all over town – getting in and out of cars, running into buildings, and dashing through the streets – all featuring your company logo! And our golf umbrellas are perfect for sponsoring a local golf tournament!

The bottom line is, spring is a time of renewal, and there isn’t a better time to refresh your advertising arsenal and prepare for warm-weather events. At Promotional Webstores, you’ll find a vast and varied selection of products guaranteed to make your event a hit!

 

Take Your Brand on a Summer Vacation

The last couple of years have been hard on us all. But now the winter blues are starting to lift. Many of us are starting to think about that well-deserved summer vacation. A beach holiday in the summer sun perhaps? Maybe a beautiful apartment with a lovely swimming pool. Or a wonderful city break to that destination you have been dreaming about for the last few years. We all deserve it, don’t we?

With restrictions starting to lift around the planet, those summer vacations are back on and it may just be a record-breaking year for the tourism industry! Well, let’s hope so, especially after the last couple of years!

Does Your Brand Need a Vacation?

Have you ever considered sending your brand on a summer holiday? Now before you question if I have already started on the summer cocktails, let me explain what I mean.

When we go on holiday there are a few items we regularly need! Sunglasses comes to mind, a bag to carry my kit to the hotel gym or down to the pool or beach, and even a bottle of sunscreen. Imagine if these items were promotional products that highlighted your brand!

In a previous article, we highlighted the value of using promotional products for great brand awareness. For someone to keep and use a promotional product it needs to fit two main criteria. It is something they will regularly use in their daily life, and it has to be of high quality. Here at Promotional Webstores, we offer a great range of quality sunglasses, sunscreen, and bags that can be customized to your brand. All at competitive prices! Hand these out to your clients, let them use them not only in their daily lives but also when they go on vacation. Then suddenly you have international exposure!

Now you might be sitting there reading this, thinking my brand does not really need international exposure. So, this really does not apply to me. Before you click away let me convince you that this is might not be the case!

Social Media is a Powerful Advertising Tool

With the boom of picture-based and video social media, your products have the potential to be viewed by millions of people worldwide along with the whole of the US. Just one great photo or video where your branded product is in full view and before you know it you may just become a viral sensation!

Just think how many pictures and videos will be posted and viewed this summer, of people enjoying their summer vacations with the most wonderful views, on the most beautiful beaches, at a great romantic restaurant, or at that tropical swimming pool. Each picture potentially has your branded sunglasses, sunscreen, or bag in that photo. Viewed by all their followers who suddenly start thinking…. I wonder who that company is?

Still not convinced?

Think back to your last holiday. We look at everything, taking it all in. We see everyone. Intrigued by their appearance, what they are wearing and carrying. Then we take pictures and videos and post them on social media for the world to see!

I bet you can picture someone you saw on your travels with a certain bag or product, and you remember the name of that company that was printed on it. Maybe you even googled them. Maybe you ended up being one of their customers…

Boost your Brand with Custom Bags

Having your brand name and marketing message seen all over town is a goal many business owners strive to achieve. The more you put your brand in the eyes of potential customers, the quicker your business brand becomes a household name in your industry. While some people solely rely on the digital space to advertise their brands, you can go far beyond that to leverage the power of promotional products.

As a business owner, it’s important to understand that the world’s digital market economy is characterized by congested and aggressive advertising. As a result, you must look for smarter ways to build brand awareness outside the digital space. Promotional products are items you can personalize to drive your brand marketing campaign locally or nationally. Business owners who understand the power of traditional advertising include promotional items in their marketing efforts.

Regardless of the type of business, custom tote bags, lunch bags, grocery, messenger, business, gym, and duffel bags can be used for effective physical brand promotion. Not only do they make great customer gifts, but they provide the added value of repeated use and brand exposure. Unlike a disposable plastic bag, tote bags are reusable; and recipients will use them over and over again, giving you extended brand exposure. The longer they use these bags with your promotional message imprinted on them, the higher the exposure your brand gets.

Why Use Custom Bags as a Marketing Strategy?

Imagine what it will look like when people are seen in shopping malls, offices, streets, and event arenas with your personalized bags. Of course, this will go a long way to improving your brand visibility. But this isn’t the only reason you need custom bags for your business marketing.

Here are some other reasons why more businesses are paying attention to the use of reusable bags for their brand marketing:

Promotional products are cost-effective

The cost of advertising your business using custom bags is less when compared to the use of radio, television commercials, or billboard advertising. As such, even small business owners can depend on it. And with the added value of repeat exposure over longer periods of time, you get more for your advertising dollar!

Custom bags come in different types, styles, and sizes, making it easier for you to pick one that fits your budget. At The Custom Bag Store, you can see the different designs, materials, and prices that fit your advertising budget.

Nothing beats the reusability of custom bags. People have the habit of reusing custom bags multiple times and for different purposes. You can easily benefit from this habit by customizing a bag with your business logo, promotional message, and contact details. Not only will the recipient be reminded of your business, but you can potentially gain new customers from the exposure you get when it is used around town.

There is no doubt about the importance of using promotional custom bags for your brand awareness. Whether you are using them to promote your business at a tradeshow, or a customer and employee gifts, you stand a higher chance of benefiting from this marketing with a unique bag for your business. Get started today, by creating walking billboards through customers that will provide you years of return exposure!