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Promotional Lip Balm – A Favorite Among Dentists and Orthodontists

Promoting your dental business is essential for gaining new customers, as well as retaining your current clientele. While they might already be a client, there is always something new on the horizon, and with the right marketing, they might be tempted to try a new practice. The key to any successful business is retaining clients while attracting new ones.

One way to keep your business on the minds of your current clients is to keep custom lip balm on hand to give away after dental procedures to help prevent their lips from getting dry and cracked after a treatment. Not only does this help your customer to heal properly, it gives them a reminder of your business so it is always fresh on their mind.

 

Making your Mark

Marketing your dental office is not just a great way to obtain new clients. It’s essential, practical, and affordable. Custom lip balm is so inexpensive, you can’t afford not to give it away. Every time a client leaves your office, they are already beginning to forget the experience (let’s hope anyway!).

Giving them a personalized lip balm featuring your logo or custom graphics will not only help restore their lips after the procedure they just had (even if it’s something as simple as a cleaning) but will help keep the name of your practice on their lips – literally! Ordering promotional lip balm in bulk is the most affordable way to be sure you have plenty on hand for every customer, and ensure you don’t run out.

 

Flavor Variety

Keeping lips smooth and moisturized is great, but when you give someone a lip balm with an unpleasant flavor or a flavor they just don’t like, it won’t be used. Not only do we have a wonderful selection of flavors to choose from, but you can also mix flavors so you get a variety to let customers choose their own. That way, you know it will be used to ensure they think of your practice often.

Custom Packaging

At the Custom Lip Balm Store, we have a section dedicated to custom packaging so you can make a real impact on clients. We have several products that come with a Free Display Tub, so you can keep some at your checkout desk and let people take one as they leave your office.

Another way to promote your practice is with our Dental Tekbooks. These amazing marketing booklets allow you to fully customize a folding booklet providing information about our services, along with a custom lip balm featuring your logo or graphics with a full-color process imprint.

These booklets are imprinted on both sides of the card in a beautiful full-color process, and you can add a coupon, QR code, your website, and contact information, or anything else you deem relevant. We offer a single or double fold so you can choose the best size that meets your needs. They are ideal for mailouts, drop-offs, and event marketing.

See all of our custom lip balm packaging options to see what works best for your practice!

 

The Favorites

All of our custom lip balms are made in the USA, and while we have a large selection to choose from with prices starting as low as 32¢, these are our best-selling products favored by dentist and orthodontist practices.

ColorStik Lip Balms

One of our best-selling lines, this popular lip balm comes in 13 color/flavor combinations as well as unflavored, and is available in both regular style lip balm or with SPF 15. PABA-free, it is made in the USA and FDA-approved.

The SPF 15 version offers UVA/UVB protection to keep lips healthy and soft. Can’t decide on a flavor? No problem! You can mix and match at 125 pieces per flavor at no additional cost.

    • Blue: Blueberry Cobbler
    • Light Green: Apple Pie, Spearmint
    • Natural: Peppermint Candy Cane, Pina Colada, Vanilla Bean, Chocolate Sundae
    • Light Orange: Passion Fruit, Tropical Punch
    • Pink: Bubble Gum
    • Light Pink: Wild Cherry, Strawberry Shortcake
    • Light Red: Pomegranate
    • Natural: Unflavored

Choose from the following products: .

All Natural Beeswax Lip Balm

Made with all natural beeswax, our semi-translucent All Natural Beeswax Lip Balm – One Color Imprints – 24 Flavors starts at 34¢ per piece and is made in the USA, FDA approved, and PABA and Paraben Free. Available in 24 delicious flavors, you can mix and match flavors at 100 pieces per flavor. Choose from the following flavors:

Acai Berry, Apple, Asian Pear, Blackberry, Blueberry, Citrus, Cotton Candy, Double Mint, Grape, Green Tea, Honey, Hot Chocolate Marshmallow, Mango, Maple Cinnamon, Mixed berry, Natural/Unflavored, Peppermint, Piña Colada, Pink Lemonade, Pomegranate, Strawberry Banana, Sugar Cookie, Tropical Punch, or Vanilla.

 

SPF 15 Lip Balm w/ Vitamin E & Aloe – Full Color Imprint

Another lip balm product favored by Dentists, our SPF 15 Lip Balm w/ Vitamin E & Aloe – Full Color Imprint starts at 46¢ per piece. This popular lip balm offers UVA/UVB protection from the sun, while keeping them moisturized and supple. With a full-color process, choose from a metallic or white decal to showcase your logo. This custom lip balm also offers Dental Themed Stock Design Labels you can add your business name to if you don’t have your own graphics.

Available in 17 flavors and unflavored, you can mix and match flavors at 100 pieces per flavor. Choose from Apple, Bubble Gum, Cherry, Chocolate, Citrus, Coconut, Mint, Natural/Unflavored, Peach, Passion Fruit, Pomegranate, Raspberry, Root Beer, Spearmint, Strawberry, Vanilla, Vanilla/Watermelon, or Watermelon.

Why Marketing with Promotional Giveaways Works

Creating a promotional giveaway with custom-branded products is a wonderful way to gain attention. A promotional giveaway is where a business gives away free products featuring its company logo to customers and potential customers to attract new business and build customer loyalty. It’s a way that allows you to connect with your current customers, and attract the attention of potential new customers.

 

Promotional Giveaways are Cost-Effective

Promotional giveaways are a low-cost, yet effective way to leave a lasting impression and keep your brand on the minds of your target audience. It’s cheaper and more effective than standard advertising and allows you to connect with your target audience.

Most people keep a promotional gift for an average of one year or longer depending on the product. Something like stainless steel drinkware or an umbrella will last for years, giving you extended exposure.

 

Creating Brand Recognition

In addition to keeping your name on the minds of your customers, it’s a great way to attract new customers. Others will see your custom product being used, and it will pique their interest and prompt them to reach out to your company to inquire about your business and its services.

 

Customer Appreciation

Promotional giveaways are ideal for showing your customers how much you appreciate them and their business. When people feel appreciated, it will increase their loyalty to your company. Items that people can use every day, like custom drinkware, is a great way to keep your name front and center so your brand is ever present on their mind.

 

Promotional Products that Work

While most custom products are a great way to promote your brand, some products do work better than others. Items such as custom bags, drinkware, pens, lip balm, umbrellas, and hand sanitizer are more effective than a one-use gimmick or gad items such as fidget spinners, stress toys, or other items that wear out or break easily.

When considering the kind of promotional product you want to represent your brand, consider long-lasting and useful items. Almost everyone owns a promotional pen or drinkware product. Why? Because they work. For instance, stainless steel drinkware is something that everyone can use, and use often. Drinkware that is versatile and can be used for both hot and cold beverages will give you more exposure than a plastic cup.

You also need to consider your audience. If you are a sports-related brand you might want to use a sports water bottle that can be used during workouts or while playing sports, or even hiking or biking.

 

The Bottom Line

No matter what type of business you are in, you can benefit from promotional giveaways. Whether you are attending tradeshows, hosting an event, or just looking for a way to show your customers how much you appreciate their business, promotional products are a winning marketing idea.

Promotional products are also a great way to show employee appreciation. And when you give your employees brand merchandise, they will often give it to a friend or family, giving you even more exposure.