Tag Archives: custom pens

Promotions & Branding

The Popularity of Promotional Pens and Why they Work

Custom pens have long been a favorite for promotional products. From new companies to multi-million dollar corporations, businesses of every size use pens to promote their brand. Inexpensive, yet effective, pens are an affordable way to get your name out to the masses. You can use them during marketing events, as customer giveaways, and even in marketing mailouts.

 

Why Promotional Pens are so Popular

You might wonder how something so small could possibly be so popular. The answer is pretty You might wonder how something so small could be so popular. The answer is pretty straightforward – they’re cheap, effective, and offer endless possibilities!

How often have you used a pen with a company name or logo on it? Many times, I am sure! Customized pens are hands down one of the most affordable promotional products you can buy, and they fit into any marketing plan and budget.

 

Everyone uses Pens – It’s a great way to remind them of your brand

Extremely affordable and effective at boosting sales, pens are used by everyone, every day – at work, at home, and on the go. Most people keep them at their desks at work and home, as well as in pockets, purses, briefcases, and even their car.

And think about how many pens are “lost” each day! Every time someone loses your pen, someone else finds it, extending your reach even further.

 

Tradeshow Favorites

Pens are an easy way to keep your name in front of current and prospective customers alike. A favorite for tradeshows and conferences, putting your name on a pen gives you so many opportunities to gain new clients. You can add your company logo for instant recognition, or add a phone number so the user can easily call and make an appointment, or place an order.

Another idea is to fill containers with your custom pens, and place them on tradeshow tables, at a receptionist desk, and in conference rooms. That way visitors can grab one on their way out, or take notes about your company while in a meeting.

 

Affordability

Pens are ideal for any promotion or event, with prices starting below 20¢ when you buy them in bulk! At that price, given the reach they provide, you can’t afford to not buy them to promote your company. The exposure it gives your company will pay for them over and over again.

Our Selection

At the Promotional Pen Store, we offer a huge selection of styles and colors to choose from, with pricing that fits every budget. One of our most popular categories, Budget Stick Pens, is ideal for small and new businesses or companies on a limited budget.

For example – let’s look at our best-selling stick pen – the Belfast. You can get 500 personalized pens with your custom logo for under $130.00 – including our setup fee! And shipping at the Promotional Pen store is always free!

In addition to our Budget Stick pens, we carry Click, Twist, Metal, and Stylus Pens, as well as pens with Rubber Grips for a truly comfortable writing experience. We also offer Highlighters, Dry Erase Markers, Coloring Markers, and Mechanical Pencils. And for environmentally conscience brands, check out our selection of Eco and Recycled pens.

Many of our writing instruments come with a choice of ink color, and most with a one-color imprint, while some are laser-engraved. To create a truly unique pen, we have a great selection of click pens that come with a Full-Color Imprint to showcase your brand.

Visit our store and find your promotional pen today! Need assistance? Email us at info@promowebstores.com, or click on the chat box located at the right-hand bottom of any page to immediately connect with one of our helpful sales reps.

Promotions & Branding

Holiday Gift Giving for Customers and Employees

The holiday season is a great time for businesses to show appreciation to customers and employees for their loyalty. Without either of these groups, your company would not be operational! While you are always looking out for new customers, keeping current ones happy is important. Repeat business is the key to long-lasting success.

And of course, you always want to include your employees. Sales might bring in the money, but happy employees are key to making your business run smoothly and efficiently. When you show employees that you care about and appreciate them, they will be happier in their work which is reflected in their attitude, and the way they treat customers. It’s also important for employee retention – a content employee is a long-term employee.

 

What makes a great gift?

When choosing branded gifts, whether for customers or employees, think about the quality of the item and the reusability factor. While small trinkets and items are great for promotions throughout the year, holiday gifts should be something that makes them say “wow”!

Studies have shown that when you give a customer a promotional gift, they tend to keep those gifts for 5 years or more! And of course, each time they use your gift they will think of your business, creating a reminder so they will call you when they are once again in the market for your services or products.

 

Gifts that Last

The best holiday gifts are ones that can be used over and over again. Repeat impressions are key to successful marketing, and that includes branded holiday gifts. Below are a few ideas for promotional gifts that are ideal for both customers and employees.

 

Drinkware

Custom drinkware makes a great promotional gift and is an easy way to keep your name in front of people throughout the day. The Custom Drinkware Store has a wonderful selection of sports bottles, koozies, glassware, and stainless steel drinkware.

16 Oz. Denali Stainless Steel Thermos – Stainless Steel with a screw-on, spill-resistant lid, and pop-up lid for pouring, this thermos has double-walled construction and is ideal for hot coffee as well as cold beverages like iced tea and water.

20 Oz. Full Color Stainless Steel Himalayan Tumbler with Antimicrobial Additive – featuring built-in antimicrobial properties to prevent germs and bacteria from forming on the cup, this stainless steel tumbler has a 4-color process wrap to create a one-of-a-kind gift that people can immediately associate with your brand.

Bags

A custom bag gives the recipient a useful and long-lasting gift with many uses. At The Custom Bag Store, we offer a varied selection of bags to meet every need.

Deluxe Sports Duffel Bag – This handsome duffel bag sports has several pockets and a shoe compartment to hold everything you need for a trip to the gym or weekend getaway, and features a generous size imprint to showcase your logo.

Manhattan Tote Bag – this stylish tote comes with a unique checkered pattern with Black, Blue, or Silver Accents and a Black or Brown pouch. It’s ideal for carrying groceries, work supplies, and books.

 

Umbrellas

A custom umbrella can be used year-round, and it’s one of the few items that you can use to promote your brand that will give your brand a broader reach. Every time someone uses a promotional umbrella with your logo, not only will they think of your company but they are advertising your product to everyone around them each time they use it. Check out our complete line at the Custom Umbrella Store.

46″ Auto Open & Close Reversa Inversion Folding Umbrella – The intelligent design makes it easy to open and close and is designed not only to protect you from rain but also from a rain-soaked umbrella. When not in use, it folds to only 13″ long so that it fits almost anywhere.

46″ Auto Open Reflective Iridescence Umbrella – featuring a generous imprint area, you can promote your brand while offering users a safe way to travel in the rain. This umbrella features a reflective iridescence canopy so others can easily see you when the skies are gray.

A Personal Touch

No matter what gift you decide on this holiday season, you can always add a personal touch to make it even more special. If you are wrapping your gifts, consider adding a Custom Lip Balm, Hand Sanitizer, or Promotional Pen to the bow so they know just who the gift is from! You can also add a gift tag to these items and attach it to the gift if you decide not to wrap them individually.

 

Promotions & Branding

Why Marketing with Promotional Giveaways Works

Creating a promotional giveaway with custom-branded products is a wonderful way to gain attention. A promotional giveaway is where a business gives away free products featuring its company logo to customers and potential customers to attract new business and build customer loyalty. It’s a way that allows you to connect with your current customers, and attract the attention of potential new customers.

 

Promotional Giveaways are Cost-Effective

Promotional giveaways are a low-cost, yet effective way to leave a lasting impression and keep your brand on the minds of your target audience. It’s cheaper and more effective than standard advertising and allows you to connect with your target audience.

Most people keep a promotional gift for an average of one year or longer depending on the product. Something like stainless steel drinkware or an umbrella will last for years, giving you extended exposure.

 

Creating Brand Recognition

In addition to keeping your name on the minds of your customers, it’s a great way to attract new customers. Others will see your custom product being used, and it will pique their interest and prompt them to reach out to your company to inquire about your business and its services.

 

Customer Appreciation

Promotional giveaways are ideal for showing your customers how much you appreciate them and their business. When people feel appreciated, it will increase their loyalty to your company. Items that people can use every day, like custom drinkware, is a great way to keep your name front and center so your brand is ever present on their mind.

 

Promotional Products that Work

While most custom products are a great way to promote your brand, some products do work better than others. Items such as custom bags, drinkware, pens, lip balm, umbrellas, and hand sanitizer are more effective than a one-use gimmick or gad items such as fidget spinners, stress toys, or other items that wear out or break easily.

When considering the kind of promotional product you want to represent your brand, consider long-lasting and useful items. Almost everyone owns a promotional pen or drinkware product. Why? Because they work. For instance, stainless steel drinkware is something that everyone can use, and use often. Drinkware that is versatile and can be used for both hot and cold beverages will give you more exposure than a plastic cup.

You also need to consider your audience. If you are a sports-related brand you might want to use a sports water bottle that can be used during workouts or while playing sports, or even hiking or biking.

 

The Bottom Line

No matter what type of business you are in, you can benefit from promotional giveaways. Whether you are attending tradeshows, hosting an event, or just looking for a way to show your customers how much you appreciate their business, promotional products are a winning marketing idea.

Promotional products are also a great way to show employee appreciation. And when you give your employees brand merchandise, they will often give it to a friend or family, giving you even more exposure.

Promotions & Branding

Our Top Selling Promotional Pens of all Time

Custom pens are a popular promotional item, and we sell a lot of them! With their extremely low price pens are an cheap and effective way to promote any brand, company, or event. Even our most expensive product comes in at only $4.64 – and that is for a set of 8 fine point markers!


Promotional pens are a great way to advertise your business. Cheaper than most single-use gimmick products, people use pens everyday. This gives your brand the repeated exposure it needs.


Pens are easy to carry, making them ideal to keep in your car for client visits. You can drop off a few at your customer’s offices, to help keep your brand within their view throughout the day.


Our least expensive budget stick pen is only 18¢ per piece for 1000 pieces. That’s only $180.00 for 1000 pieces of promotional items featuring your logo! You can get 500 click pens for as low as $130.00 (500 at 26¢ per piece), or 5000 for $1050.00 (21¢ per piece). That’s a lot of pens for the money! If you are looking for premium pens, we also carry the top-selling BIC (32¢ and up) and Pilot ($1.24 and up) brand pens.


At the Promotional Pen Store, we have a great selection of writing instruments to choose from. In addition to stick and click pens, we also carry Metal, Twist, and Rubber Grip pens, as well as Stylus Pens. While most of our pens come with a one color imprint, we have a selection of Full-Color pens to make your logo pop! We carry Eco and Recycled pens for environmentally conscious companies.


We also offer Mechanical Pencils, Highlighters, Dry Erase Markers, and Coloring Markers. So, no matter what type of writing instrument you are looking for, we are sure to have one that meets your needs!


And, did I forget to mention? All our pens come with FREE GROUND SHIPPING (up to $100), and a FREE SETUP for orders of 500+ pieces with a One-Color Imprint. Additionally, most of our pens come with the option of mixing colors so you can mix and match theme colors. Each product has its own quantity requirements listed on its page.


Now that you have a good idea of what types of pens we sell, let’s take a look at our all-time top 5 best-sellers!

 

The Preston B – 539PE

The sleek design and vibrant colors of the Preston B Ballpoint Click Pen make this pen a great choice for any business. Choose from Black, Blue, Green, Light Blue, Purple, Red, or Yellow, this pen comes with your choice of Blue or Black ink. Pricing starts 500 pieces at 21¢ per piece.

The Dart Pen – 121PHR

The Dart Ballpoint Click Pen is very popular, and it’s no wonder why! This great-looking click pen comes in many color combinations to go with any logo or event theme.

With 40 color combinations, you can choose one to enhance or complement your theme. The pen comes with refillable black, medium-point ink and is perfect for any promotion. Pricing starts 250 pieces at 29¢ per piece.

 

Belfast B – 518PE

The Belfast B Budget Stick Pen is one of the cheapest pens we carry. It comes in 12 bright barrel colors with a matching cap and black ink. Choose from Black, Burgundy, Red, Blue, Dark Green, Light Blue, Green, Lime, Orange, Pink, Teal, or Yellow. The pen writes smooth and is a great choice for tradeshows, and other marketing events. Pricing starts at 500 pieces at 18¢ per piece.

Jetstream W – 538PE

The Jetstream W Ballpoint Click Pen is a great choice for tradeshows and other events. The stark white barrel emphasizes your logo. and you can choose an accent color to enhance or match your logo colors. Choose from Dark Green, Dark Blue, Red, Orange, Pink, Purple, Light Blue, Lime Green, Yellow, or Black trim. The pen comes with Black or Blue ink. Pricing starts at 500 pieces at26¢ per piece.

BIC® Clic Stic® – 314PBIC

The most customizable pen we offer is the BIC® Clic Stic® Retractable Pen. This pen features a Tungsten Carbide ball, lightweight barrel, and break-resistant pocket clip. Bic® pens are < customizable and have over 600 possible color combinations!


You can choose your barrel style, barrel color, trim color, and ink type and color. The barrel and trim come in 25 color choices, and the ink comes in fine or medium ink in black and blue! This pen offers up to 3 imprint colors on the barrel, and an optional one-color imprint on the clip.

 

Promotions & Branding

Best Promotional Products for Back to School

It’s that time of year again! Time to wind up vacations and settle back into a daily routine of getting the kids up early and dressed, making school lunches, and getting them to and from school on time.

It’s a day dreaded by parents and kids alike. The massive amount of paperwork for the parents on day one is exhausting. And the list of required school supplies from each class is overwhelming. Every teacher wants something, and they are usually very specific.

One thing that might make the transition easier is helping out the parents by providing a backpack filled with items that the kids can use during the school year, items that are often forgotten when shopping for school supplies.

Providing these items with your company logo is a great way to promote your business while helping parents, and the kids, get organized for the new school year. Below is a list of items that will help everyone out, including you by getting your name in front of parents, teachers, and school administration.

Drawstring Sports Packs

These great backpacks are a wonderful way to promote your brand, and you don’t even have to break the bank doing it!

Our three best-selling custom drawstring bags are the
Non-Woven Hit Sports Pack ($1.19 and up), Small Hit Sports Pack ($1.51 and up), and Ripstop Drawstring Bag ($2.64 and up).

These bags are perfect for use as everyday backpacks, or to carry gym clothing or other sports-related items. Lightweight and comfortable to wear, drawstring sports packs are a favorite of students. It allows them to take the basics from class to class, and school to home and back again, without having to bring everything in their locker home.

Lunch Bags

One thing every child needs is a lunch bag! In these times, most parents don’t want their children eating from the school “buffet”, or using their trays and other supplies to try and keep them from catching Covid and other viruses.

All of our lunch bags are insulated to keep food fresh longer. Our best-selling Budget Cooler Bag ($2.40 and up) is a great selectio, and is plenty large enough to hold a sandwich, juice box, snack, and more.

Our Crosshatch Lunch Bag ($2.06 and up) is another wonderful option. If you want something a bit larger for teachers or administration (yes, they bring their lunch too!), check out our Non-Woven Thrifty Lunch Cooler Bag ($2.81 and up)

Sports Bottles

Another inexpensive way to get your brand recognized are custom sports bottles. They make a great addition to the sports bags, and help keep kids hydrated throughout the day. Not everyone is a fan of drinking from water fountains, and it would give parents peace of mind knowing their child is using a bottle and not sharing a public fountain, especially considering today’s world of Covid.

Our top two selling sports bottles are the 20 Oz. Surf Bottle (Push Pull Lid) (73¢ and up) and 20 Oz. Hydration Water Bottle (78¢ and up. The Metro Collapsible Water Bottle (96¢ and up) is also a great choice, and is easy to store in once empty.

Hand Sanitizer

Now more than ever it’s important to keep our kids healthy, and one of the best ways we can protect them when they are not with us is by arming them with an antibacterial hand sanitizer.

Our .5 Oz. Hand Sanitizer Gel (56¢ and up) is our top seller, and for good reason! The portable size makes it easy to store in a backpack, desk, or even a pocket. The citrus scent is sure to please all, and the full color label will make your logo will stand out!

Double your exposure with a 1 Oz. Square Hand Sanitizer Gel (64¢ and up), or opt for our 1 Oz. Tutti Fruity Hand Sanitizer Gel (75¢ and up) with a Blue/Berry, Clear/Citrus or Green/Green Apple color/scented hand sanitizer that the kids will love!

Promotional Pens and Mechanical Pencils

Let’s not forget one of the basics of any education – writing! While Mechanical Pencils are best for younger school age kids, Stick and Click Pens are geared toward the older kids. Both are an essential and will be appreciated by the recipients and teachers alike.

Our Budget Stick pens start at only 17¢ per piece, and our Click Pens start at 21¢ per piece. We also have Bic pens as low as 32¢ per piece.

Any of these options are a great choice and make a wonderful addition to your promotional campaign. Place your online order today and be ready to help out your local schools and parents.

Be a hero and supply the school with one drawstring sports pack per child, filled with useful items to get the school year started off right!