All posts by Sherry Tisdale

Custom Drinkware Makes Great Gifts During the Holiday Season

It’s that time of year again and the holiday season is upon us. While December is traditionally a slow month for most businesses (aside from retail stores that sell goods!), it’s the perfect time to show customers how much you appreciate their business with a gift personalized with your company logo.

 

Repeat Exposure – the gift that keeps on giving!

Personalized drinkware is an excellent choice for holiday gifts to show customers (and employees) that you appreciate them. Not only is drinkware reusable, but it is something everyone uses daily, putting your name in front of the customer time and time again (actually, with each sip!), providing you with repeat exposure while reminding them how much you appreciate their loyalty. Your thoughtful gift will remind customers of your brand long after the holidays are over.

Glassware for Company Parties

Hosting a company-sponsored party or holiday event? We have a great selection of custom glassware ideal for catered events and holiday gifts. One way to do both is to have glassware imprinted with your logo that guests can use during the party, and take home with them once it is over. Filled with a specialty drink created just for the event makes it even more memorable.

We have every kind of glass you need for your event! With a large selection of beer glasses and mugs, wine glasses, shot glasses, beverage glasses, and specialty glasses, we have just what you need to make your party a promotional success!

Whatever type of drinkware you choose will be appreciated by everyone who receives it. Not just for customers, custom drinkware also makes great holiday gifts for employees, contractors, or vendors you want to thank for their service or dedication.

 

Prices to fit every budget

The Custom Drinkware Store has a great selection of drinkware ideal for holiday gift-giving. Your investment can be minimal (under $1) a piece, or you can maximize your impact with a more substantial gift. No matter how much you want to spend, you are sure to find a promotional drinkware product that represents your business and the image you want to project.

One of our most popular lines, stainless steel and aluminum drinkware, makes a wonderful holiday gift. Whether you are looking for a tumbler, bike bottle, wine cup, or travel mug, our stainless steel and aluminum drinkware will showcase your brand’s logo or graphics in style. We have over 140 products to choose from, guaranteeing you will find a drinkware item that fits your needs and budget.

Head over to the Custom Drinkware Store today to start your holiday gift-giving off in the right direction. With our satisfaction guarantee, you have nothing to lose but business!

The Popularity of Promotional Pens and Why they Work

Custom pens have long been a favorite for promotional products. From new companies to multi-million dollar corporations, businesses of every size use pens to promote their brand. Inexpensive, yet effective, pens are an affordable way to get your name out to the masses. You can use them during marketing events, as customer giveaways, and even in marketing mailouts.

 

Why Promotional Pens are so Popular

You might wonder how something so small could possibly be so popular. The answer is pretty You might wonder how something so small could be so popular. The answer is pretty straightforward – they’re cheap, effective, and offer endless possibilities!

How often have you used a pen with a company name or logo on it? Many times, I am sure! Customized pens are hands down one of the most affordable promotional products you can buy, and they fit into any marketing plan and budget.

 

Everyone uses Pens – It’s a great way to remind them of your brand

Extremely affordable and effective at boosting sales, pens are used by everyone, every day – at work, at home, and on the go. Most people keep them at their desks at work and home, as well as in pockets, purses, briefcases, and even their car.

And think about how many pens are “lost” each day! Every time someone loses your pen, someone else finds it, extending your reach even further.

 

Tradeshow Favorites

Pens are an easy way to keep your name in front of current and prospective customers alike. A favorite for tradeshows and conferences, putting your name on a pen gives you so many opportunities to gain new clients. You can add your company logo for instant recognition, or add a phone number so the user can easily call and make an appointment, or place an order.

Another idea is to fill containers with your custom pens, and place them on tradeshow tables, at a receptionist desk, and in conference rooms. That way visitors can grab one on their way out, or take notes about your company while in a meeting.

 

Affordability

Pens are ideal for any promotion or event, with prices starting below 20¢ when you buy them in bulk! At that price, given the reach they provide, you can’t afford to not buy them to promote your company. The exposure it gives your company will pay for them over and over again.

Our Selection

At the Promotional Pen Store, we offer a huge selection of styles and colors to choose from, with pricing that fits every budget. One of our most popular categories, Budget Stick Pens, is ideal for small and new businesses or companies on a limited budget.

For example – let’s look at our best-selling stick pen – the Belfast. You can get 500 personalized pens with your custom logo for under $130.00 – including our setup fee! And shipping at the Promotional Pen store is always free!

In addition to our Budget Stick pens, we carry Click, Twist, Metal, and Stylus Pens, as well as pens with Rubber Grips for a truly comfortable writing experience. We also offer Highlighters, Dry Erase Markers, Coloring Markers, and Mechanical Pencils. And for environmentally conscience brands, check out our selection of Eco and Recycled pens.

Many of our writing instruments come with a choice of ink color, and most with a one-color imprint, while some are laser-engraved. To create a truly unique pen, we have a great selection of click pens that come with a Full-Color Imprint to showcase your brand.

Visit our store and find your promotional pen today! Need assistance? Email us at info@promowebstores.com, or click on the chat box located at the right-hand bottom of any page to immediately connect with one of our helpful sales reps.

Promotional Lip Balm – A Favorite Among Dentists and Orthodontists

Promoting your dental business is essential for gaining new customers, as well as retaining your current clientele. While they might already be a client, there is always something new on the horizon, and with the right marketing, they might be tempted to try a new practice. The key to any successful business is retaining clients while attracting new ones.

One way to keep your business on the minds of your current clients is to keep custom lip balm on hand to give away after dental procedures to help prevent their lips from getting dry and cracked after a treatment. Not only does this help your customer to heal properly, it gives them a reminder of your business so it is always fresh on their mind.

 

Making your Mark

Marketing your dental office is not just a great way to obtain new clients. It’s essential, practical, and affordable. Custom lip balm is so inexpensive, you can’t afford not to give it away. Every time a client leaves your office, they are already beginning to forget the experience (let’s hope anyway!).

Giving them a personalized lip balm featuring your logo or custom graphics will not only help restore their lips after the procedure they just had (even if it’s something as simple as a cleaning) but will help keep the name of your practice on their lips – literally! Ordering promotional lip balm in bulk is the most affordable way to be sure you have plenty on hand for every customer, and ensure you don’t run out.

 

Flavor Variety

Keeping lips smooth and moisturized is great, but when you give someone a lip balm with an unpleasant flavor or a flavor they just don’t like, it won’t be used. Not only do we have a wonderful selection of flavors to choose from, but you can also mix flavors so you get a variety to let customers choose their own. That way, you know it will be used to ensure they think of your practice often.

Custom Packaging

At the Custom Lip Balm Store, we have a section dedicated to custom packaging so you can make a real impact on clients. We have several products that come with a Free Display Tub, so you can keep some at your checkout desk and let people take one as they leave your office.

Another way to promote your practice is with our Dental Tekbooks. These amazing marketing booklets allow you to fully customize a folding booklet providing information about our services, along with a custom lip balm featuring your logo or graphics with a full-color process imprint.

These booklets are imprinted on both sides of the card in a beautiful full-color process, and you can add a coupon, QR code, your website, and contact information, or anything else you deem relevant. We offer a single or double fold so you can choose the best size that meets your needs. They are ideal for mailouts, drop-offs, and event marketing.

See all of our custom lip balm packaging options to see what works best for your practice!

 

The Favorites

All of our custom lip balms are made in the USA, and while we have a large selection to choose from with prices starting as low as 32¢, these are our best-selling products favored by dentist and orthodontist practices.

ColorStik Lip Balms

One of our best-selling lines, this popular lip balm comes in 13 color/flavor combinations as well as unflavored, and is available in both regular style lip balm or with SPF 15. PABA-free, it is made in the USA and FDA-approved.

The SPF 15 version offers UVA/UVB protection to keep lips healthy and soft. Can’t decide on a flavor? No problem! You can mix and match at 125 pieces per flavor at no additional cost.

    • Blue: Blueberry Cobbler
    • Light Green: Apple Pie, Spearmint
    • Natural: Peppermint Candy Cane, Pina Colada, Vanilla Bean, Chocolate Sundae
    • Light Orange: Passion Fruit, Tropical Punch
    • Pink: Bubble Gum
    • Light Pink: Wild Cherry, Strawberry Shortcake
    • Light Red: Pomegranate
    • Natural: Unflavored

Choose from the following products: .

All Natural Beeswax Lip Balm

Made with all natural beeswax, our semi-translucent All Natural Beeswax Lip Balm – One Color Imprints – 24 Flavors starts at 34¢ per piece and is made in the USA, FDA approved, and PABA and Paraben Free. Available in 24 delicious flavors, you can mix and match flavors at 100 pieces per flavor. Choose from the following flavors:

Acai Berry, Apple, Asian Pear, Blackberry, Blueberry, Citrus, Cotton Candy, Double Mint, Grape, Green Tea, Honey, Hot Chocolate Marshmallow, Mango, Maple Cinnamon, Mixed berry, Natural/Unflavored, Peppermint, Piña Colada, Pink Lemonade, Pomegranate, Strawberry Banana, Sugar Cookie, Tropical Punch, or Vanilla.

 

SPF 15 Lip Balm w/ Vitamin E & Aloe – Full Color Imprint

Another lip balm product favored by Dentists, our SPF 15 Lip Balm w/ Vitamin E & Aloe – Full Color Imprint starts at 46¢ per piece. This popular lip balm offers UVA/UVB protection from the sun, while keeping them moisturized and supple. With a full-color process, choose from a metallic or white decal to showcase your logo. This custom lip balm also offers Dental Themed Stock Design Labels you can add your business name to if you don’t have your own graphics.

Available in 17 flavors and unflavored, you can mix and match flavors at 100 pieces per flavor. Choose from Apple, Bubble Gum, Cherry, Chocolate, Citrus, Coconut, Mint, Natural/Unflavored, Peach, Passion Fruit, Pomegranate, Raspberry, Root Beer, Spearmint, Strawberry, Vanilla, Vanilla/Watermelon, or Watermelon.

Holiday Gift Giving for Customers and Employees

The holiday season is a great time for businesses to show appreciation to customers and employees for their loyalty. Without either of these groups, your company would not be operational! While you are always looking out for new customers, keeping current ones happy is important. Repeat business is the key to long-lasting success.

And of course, you always want to include your employees. Sales might bring in the money, but happy employees are key to making your business run smoothly and efficiently. When you show employees that you care about and appreciate them, they will be happier in their work which is reflected in their attitude, and the way they treat customers. It’s also important for employee retention – a content employee is a long-term employee.

 

What makes a great gift?

When choosing branded gifts, whether for customers or employees, think about the quality of the item and the reusability factor. While small trinkets and items are great for promotions throughout the year, holiday gifts should be something that makes them say “wow”!

Studies have shown that when you give a customer a promotional gift, they tend to keep those gifts for 5 years or more! And of course, each time they use your gift they will think of your business, creating a reminder so they will call you when they are once again in the market for your services or products.

 

Gifts that Last

The best holiday gifts are ones that can be used over and over again. Repeat impressions are key to successful marketing, and that includes branded holiday gifts. Below are a few ideas for promotional gifts that are ideal for both customers and employees.

 

Drinkware

Custom drinkware makes a great promotional gift and is an easy way to keep your name in front of people throughout the day. The Custom Drinkware Store has a wonderful selection of sports bottles, koozies, glassware, and stainless steel drinkware.

16 Oz. Denali Stainless Steel Thermos – Stainless Steel with a screw-on, spill-resistant lid, and pop-up lid for pouring, this thermos has double-walled construction and is ideal for hot coffee as well as cold beverages like iced tea and water.

20 Oz. Full Color Stainless Steel Himalayan Tumbler with Antimicrobial Additive – featuring built-in antimicrobial properties to prevent germs and bacteria from forming on the cup, this stainless steel tumbler has a 4-color process wrap to create a one-of-a-kind gift that people can immediately associate with your brand.

Bags

A custom bag gives the recipient a useful and long-lasting gift with many uses. At The Custom Bag Store, we offer a varied selection of bags to meet every need.

Deluxe Sports Duffel Bag – This handsome duffel bag sports has several pockets and a shoe compartment to hold everything you need for a trip to the gym or weekend getaway, and features a generous size imprint to showcase your logo.

Manhattan Tote Bag – this stylish tote comes with a unique checkered pattern with Black, Blue, or Silver Accents and a Black or Brown pouch. It’s ideal for carrying groceries, work supplies, and books.

 

Umbrellas

A custom umbrella can be used year-round, and it’s one of the few items that you can use to promote your brand that will give your brand a broader reach. Every time someone uses a promotional umbrella with your logo, not only will they think of your company but they are advertising your product to everyone around them each time they use it. Check out our complete line at the Custom Umbrella Store.

46″ Auto Open & Close Reversa Inversion Folding Umbrella – The intelligent design makes it easy to open and close and is designed not only to protect you from rain but also from a rain-soaked umbrella. When not in use, it folds to only 13″ long so that it fits almost anywhere.

46″ Auto Open Reflective Iridescence Umbrella – featuring a generous imprint area, you can promote your brand while offering users a safe way to travel in the rain. This umbrella features a reflective iridescence canopy so others can easily see you when the skies are gray.

A Personal Touch

No matter what gift you decide on this holiday season, you can always add a personal touch to make it even more special. If you are wrapping your gifts, consider adding a Custom Lip Balm, Hand Sanitizer, or Promotional Pen to the bow so they know just who the gift is from! You can also add a gift tag to these items and attach it to the gift if you decide not to wrap them individually.

 

Why Marketing with Promotional Giveaways Works

Creating a promotional giveaway with custom-branded products is a wonderful way to gain attention. A promotional giveaway is where a business gives away free products featuring its company logo to customers and potential customers to attract new business and build customer loyalty. It’s a way that allows you to connect with your current customers, and attract the attention of potential new customers.

 

Promotional Giveaways are Cost-Effective

Promotional giveaways are a low-cost, yet effective way to leave a lasting impression and keep your brand on the minds of your target audience. It’s cheaper and more effective than standard advertising and allows you to connect with your target audience.

Most people keep a promotional gift for an average of one year or longer depending on the product. Something like stainless steel drinkware or an umbrella will last for years, giving you extended exposure.

 

Creating Brand Recognition

In addition to keeping your name on the minds of your customers, it’s a great way to attract new customers. Others will see your custom product being used, and it will pique their interest and prompt them to reach out to your company to inquire about your business and its services.

 

Customer Appreciation

Promotional giveaways are ideal for showing your customers how much you appreciate them and their business. When people feel appreciated, it will increase their loyalty to your company. Items that people can use every day, like custom drinkware, is a great way to keep your name front and center so your brand is ever present on their mind.

 

Promotional Products that Work

While most custom products are a great way to promote your brand, some products do work better than others. Items such as custom bags, drinkware, pens, lip balm, umbrellas, and hand sanitizer are more effective than a one-use gimmick or gad items such as fidget spinners, stress toys, or other items that wear out or break easily.

When considering the kind of promotional product you want to represent your brand, consider long-lasting and useful items. Almost everyone owns a promotional pen or drinkware product. Why? Because they work. For instance, stainless steel drinkware is something that everyone can use, and use often. Drinkware that is versatile and can be used for both hot and cold beverages will give you more exposure than a plastic cup.

You also need to consider your audience. If you are a sports-related brand you might want to use a sports water bottle that can be used during workouts or while playing sports, or even hiking or biking.

 

The Bottom Line

No matter what type of business you are in, you can benefit from promotional giveaways. Whether you are attending tradeshows, hosting an event, or just looking for a way to show your customers how much you appreciate their business, promotional products are a winning marketing idea.

Promotional products are also a great way to show employee appreciation. And when you give your employees brand merchandise, they will often give it to a friend or family, giving you even more exposure.

Fundraising with Promotional Products

Fundraising is an essential part of running many organizations, especially charities, as they would simply not exist without being able to raise money in order to properly provide their services. Schools, sports teams, and other organizations are also often required to raise funds so they can afford to buy books, sporting equipment, and more.

Custom promotional products are a great way to raise funds for any organization, and there are several ways to go about it. From planning special events to basic fundraising, any business or charity can benefit from a successful fundraiser.

Charities often hold local events, inviting the public to come to learn about what they do. This is a great time to set up booths to sell products featuring your charity’s logo. Custom drinkware, cleaning cloths, bags, lip balm, hand sanitizer, and pens are ideal for events such as this. You can order a large variety of items, and setup up a table or booth at any entrance, so people have a chance to buy your merchandise as they come and go during the event. These same products are wonderful to give to people who donate to your cause or sell in an on-site store.

Schools and sporting clubs can also benefit from fundraising with promotional products. Below are several ways you can quickly and easily raise money for your school or sports team.

Concession Stands and Sporting Events

    • Stadium Cups – fill the cup with the patron’s choice of drink
    • Sports Bottles – great for sports drinks
    • Bottled Water – why sell bottled water with someone else’s logo?
    • Koozies – inexpensive, easy to carry, and a customer favorite
    • Sunglasses and Sunscreen – perfect for daytime sporting events

School and Company Stores

    • Stainless Steel Tumblers – customer favorites, and they last for years
    • Hand Sanitizer – a must for today’s world to stay healthy and virus free
    • Lip Balm – keep lips soft and moist in the dry air of an office
    • Pens – everyone uses them – they might as well be promoting your business while they write
    • Key Tags – perfect for an extra set of keys
    • Tote Bags or Gym Bags – great for carrying
    • Cleaning Cloths – keep your electronic devices free from fingerprints and smudges

There is so much you can do to raise money for your cause. We have a great selection of promotional products to fit every need. And with the lowest prices online, you can easily make a profit on every item you sell.

Every product we sell is customized with your graphics. We offer one, two, three, and full-color imprints, depending on the product. Each product specifies its imprint requirements so you know exactly what you are getting!

Check out all of our stores at PromotionalWebstores.com to order everything you need to raise money for your next event!

The History of Lip Balm

Lip balm was been around for thousands of years! Lip balm was used by Egyptians as far back as 40 BC, including Queen Cleopatra and the pharaohs of Ancient Egypt. Made with beeswax, olive oil, honey, and animal fat, these same natural ingredients are still used today.

US History

In the 1800s, a woman named Lydia Maria child wrote a book called The American Frugal Housewife. In her book, she wrote “Those who are troubled with cracked lips have found this earwax remedy successful when others have failed. It is one of those sorts of cures, which are very likely to be laughed at; but I know of its having produced very beneficial results.”

While this was not something most people were keen on trying, in 1859 a 22 year-old British chemist named Robert Chesebrough traveled to Titusville, Pennsylvania, where he learned about a natural, waxy ingredient with visible skin-repairing properties that helped to heal and soothe cuts and burns. Inspired, Chesebrough began working with petroleum and in 1865, Chesebrough created petroleum jelly. In 1870, he introduced a new product called “Wonder Jelly”, which was officially changed to Vaseline® Jelly in 1872.

In 1880, a physician named Charles Brown Fleet created the first lip balm, which later became the well-known brand “ChapStick”.

The 1900s

The 1900s brought about some of the most famous lip balm brands still used today.

    • 1937 – Alfred Woelbing creates Carmex to treat cold sores
    • 1947 – Blistex created a medicated lip balm to not only soothe lips but also contained a numbing agent to relieve pain
    • 1969 – Kiehl’s Lip Balm #1 is launched
    • 1973 – Bonne Bell creates the first flavored lip balm known as “Lip Smackers”
    • 1991 – The first beeswax-based lip balm was created by Burt’s Bees, and today remains one of the world’s best-selling lip balms

Lip Balm Today

In 2006, EOS (Evolution of Smooth) founder Jonathan Teller, created an egg-shaped lip balm made with 95% organic ingredients. EOS quickly became a best-selling lip balm with its aromatic and tasty lip balm contained in a colorful egg.

Today, there are numerous lip balm companies and products on the market. The most popular natural ingredients include beeswax, cocoa butter, honey, shea butter, and natural oils including coconut, sunflower, peppermint, or canola.

The Benefits of Using Lip Balm

The benefits of using lip balm daily are many. Not just for winter, lip balm is a great product to use every day. It moisturizes, protects, and hydrates, keeping lips soft and supple while providing protection against wind and dry air. It soothes and heals already dry and cracked lips while helping prevent them from getting chapped again. Lip balm is ideal for use at night and helps protect new skin cells while you sleep. It also provides a smooth base and helps lipstick last longer when used as a primer. 

Lip balms containing SPF are a necessity for protection from the sun, providing protection from UVA and UVB rays, and helping prevent sunburn and sun damage, and even cancer. Lip balm also helps prevent aging and reduce wrinkles around the lips.

The popularity of lip balm today is ever-growing. There are many brands, with a myriad of flavors and styles, guaranteeing that there is a lip balm for everyone!

Lip balm is also an effective and affordable way to promote any business or promotional event. Visit the Custom Lip Balm Store today to get started!

Combating Cold and Flu Season with Custom Hand Sanitizer

The fall season has arrived, and with it comes the beginning of Cold and Flu Season. If you run a business, you know the importance of keeping employees and families healthy. A sick employee means production will be down, creating a greater workload on your other employees. And the chances of it spreading throughout the office to other employees is almost guaranteed!

Another concern is the holiday season. Staff during the holiday season is always a concern as many people will want time off to spend with family and for vacation, leaving you with a minimized staff. Add to that the spread of colds and viruses leaves you even more short-handed, you will struggle to keep everything flowing as it normally does. With these thoughts in mind, you will want to do everything you can to ensure your employees stay healthy.

A great way to help keep your employees, as well as customers and clients, as healthy as possible is by providing hand sanitizer for everyone to use in your offices. Strategically placed pump bottled hand sanitizers are an effective way to protect people from the germs and bacteria that will run rampant throughout your entire office.

With one at the reception desk, guests and employees alike can cleanse their hands when they walk into your office. It’s also a good idea to have them in the busier parts of the office where employees tend to gather or spend a lot of time. Placing a bottle of hand sanitizer near the copier, printers, breakroom, and restrooms will severely cut down on illnesses in, and out, of the office.

To take precautions even further, consider providing each employee a smaller bottle or two to keep at their desk or in a briefcase or bag so they can use it throughout the day, even when they are out of the office. Take them to clients, leave them with their receptionist, or give them a bottle when they visit your office. Everyone who enters their office will see your company logo and know that you care about the welfare of your clients and customers. With our hand sanitizer under $1, you can easily afford to give everyone their own bottle.

Tradeshows and company-sponsored events are another wonderful way to showcase your brand on hand sanitizer while helping to stop the spread of cold and flu bacteria. With all the hand-shaking and product touching, you need to add a layer of protection to help keep everyone from getting ill. Custom hand sanitizer makes a wonderful promotional gift and is one that all attendees will appreciate. Keeping a pump bottle at your table so your employees and visitors to your table can freshen up is pretty much a necessity.

The more you can do to prevent colds and viruses from spreading, the healthier your employees, business, and family will be. Be sure to stock up so you have plenty on hand. It’s going to be a long winter!

How to Create an Awesome Swag Bag for Promotional Giveaways

When planning promotional events, swag bags are a great idea for any business. They not only provide guests with a goodie bag (which everyone loves!), but it’s a wonderful way to promote your brand and keep your name on the minds of customers and potential customers.

Creating a swag bag guests will love isn’t hard. Just make sure you have items that people can use more than once. Don’t waste your money on a one-use gimmick or fad items that will just end up in the trash before they even leave your event.

Start with a custom tote bag, like our Non-Woven Promotional Tote Bag. Pricing starts at 96¢, with an imprint area of 10″ W x 10″ H to showcase your company logo or event theme graphics. It comes in a variety of colors so you can match or complement your theme colors. We have a great selection of tote bags, paper, and plastic bags, and more with prices ranging from 43¢ to $25.00 per piece so you can find the right size and style of bag to hold your swag.

Include useful items that will remind people daily of your company. Small and compact items from our Custom Cleaning Cloth, Lip Balm, Hand Sanitizer, Drinkware, or Pen stores are inexpensive and easy to fit into any size bag. Below are some of our best-selling items from these stores.

Custom Cleaning Cloths

Staring at 57¢, CC-1000HP is a Value Microfiber Cloth in a Printed Pouch that includes a one-color imprint directly on the pouch for an inexpensive gift. Measuring only 4” W x 2-1/4” H, this pouch is easy to carry to easily clean phones, glasses, and more.

Another popular product is CC-2000LP – our 6″ x 6″ Microfiber Cloth with a Zig-Zag Edge that comes with full color, edge-to-edge imprint to make your graphics come alive. Pricing starts at only 65¢ per piece and makes a great and useful giveaway.

Personalized Lip Balm

Our best-selling lip balm, LB-7000TW – is an SPF 15 Lip Balm w/ Vitamin E & Aloe – includes a Full-Color Imprint starting at just 46¢ per piece and comes in 18 delicious flavors.

Another great option is LB-7005TW, an All Natural Beeswax Lip Balm with a Full Color Imprint . Available in 24 flavors, pricing starts at just 39¢ per piece.

You can even opt for several flavors in quantities of 100 by using the coupon code FLAVOR on either of these great lip balms. Most of our lip balm products are available to purchase in multiple flavors. Information regarding quantity requirements are located on each product page.

Promotional Hand Sanitizer

Available with your choice of cap colors, HS-7000TW, our .33 Oz. Hand Sanitizer Pocket Spray starts at 72¢ per piece. The clip cap makes it easy to keep with you in a shirt pocket for a convenient way to keep hands free from germs and bacteria.

Another popular and extremely portable item is HS-7001TW, a .67 Oz. Credit Card Hand Sanitizer Spray. Available in 10 Colors, this sprayer easily fits into a wallet or pocket so you can take it with you everywhere.

Custom Drinkware

We have a great selection of Custom Drinkware to fit any event or promotion. 820DB – our Best Coolie with a 1 Color Screen Print (Printed in the USA) is a very affordable option. This koozie holds standard drink cans, comes in a large selection of colors, and starts at only 48¢ per piece.

For evening events that serve adult beverages, 289DG – our 11 Oz. Executive Old Fashion Glass is a great option. Pricing starts at $3.14 per piece and comes with a one, two, three, or four-color imprint.

We have something for every promotion, including Sports Bottles, Stainless Steel Drinkware, Bottled Water, and more at affordable prices at the Custom Drinkware Store.

Promotional Pens

An extremely affordable, practical, and usable giveaway is a Promotional Pen. Preston B (539PE) – our top-selling pen – is a click pen with a pocket clip that starts at only 21¢. Coming in a close second place is the Belfast Budget Stick Pen. Pricing starts at 18¢ per piece. With a white barrel and black ink, you have a choice of 13 cap colors to match or complement your logo or theme.

For outdoor events, opt for a pair of custom sunglasses from The Custom Sunglass Store or a bottle of Custom Sunscreen.

And of course, if your bag is large enough, we have umbrellas. At the Custom Umbrella Store, we have a great selection of promotional umbrellas, ranging from just under $5.00 to around $25.00.

You don’t have to use all of these items of course. Pick a few that you feel people will use the most, put them in a custom bag with your logo, and people will remember your event and brand long after it is over!

Creating a Memorable Promotional Event

Many companies use marketing events to engage with their current and potential customers. Creating a fun and memorable event isn’t hard if you follow a few simple rules.

 

Start with a Budget

Before you can even begin to plan your event, the first thing you need is a budget. Not only do you need the total dollar amount that can be spent, but also have it broken down into categories and spend amounts so whoever is in charge of that portion of the event knows exactly how much they have to work with. It’s also a good idea to include some kind of contingency dollars in case a problem arises and you need to spend more than you have in your initial budget. You don’t want to be left scrambling for additional funds should something unexpected happen.

 

Choose a Date that gives Plenty of Notice

You first need to consider planning your event far enough in advance for proper promotion. You need to be able to have plenty of time for promotion and give people enough time to plan to be there. Everyone has a busy schedule, and people need to be able to put your event on their calendars. If you don’t give enough notice, they won’t be able to attend.

Select an Appropriate Venue

Choosing a venue is very important. You want to select somewhere that is suited to accommodate your anticipated turnout while leaving enough room for the various activities you intend to have.

Be sure there is plenty of seating available, especially if it is to be an all-day event. People will get tired of standing, and if you want them to stay to enjoy the entire event you will need places for guests to rest.

 

Create a Unique and Clever Theme

You want people to be interested in your event, so be sure and strategize to come up with a great theme. Pick something that will peak the interests of both current and potential customers. You don’t want anything too ostentatious or outlandish that might put people off. Choose something fun and interesting, without being annoying. Use banners, tents, etc. with your personalized branding to stand out from the crowd to be sure there is no mistake about who you are and what you have to offer.

 

Know Your Target Audience

While you want a lot of people at your event, you don’t want to mislead anyone into thinking that it is something it is not. If you are a technology business or company that is targeting a specific sector, stick to contacting current customers and others within your industry. If you are aiming for the general public, ensure that it is clear that everyone is welcome. And if it is an adult-only event, make sure that is stated in your event marketing materials.

 

Advertise, Advertise, Advertise!

One of the best ways to entice customers to come to your event is by creating marketing emails and/or mail flyers. At a minimum, your flyers should contain the information needed for people to decide if your event is worth attending. Provide the date, time, location, and details about the event. Be creative! If your flyer or mailout looks lackluster and boring, people will not be interested and your turnout will be minimal.

Use your social media accounts to promote your event. Facebook, Twitter, and Instagram are always good ways to let people know that you are holding an event. Be sure to include the date, time, and location, as well as a link for registration if needed. You can also include a link to an online page that provides detailed information about the event and what to expect.

You can even create a Facebook page strictly for your event, offering all the information people need to decide if they are interested in attending, including links to your registration site, if applicable.

Make it Easy to Register

Unless you are doing a walk-in event, you will want to make sure that it is easy to register. The simplest way to do that is by having an informational website where people can quickly register to attend. Don’t ask for too much information – just the basics like their name, company name if applicable, email, and phone number. If there is an entry fee, make sure that you have a good system set up to accept payment. Nothing is more frustrating than fighting with a site that won’t accept your credit card information.


One way to entice people to register early is by offering “early bird” discounts. Create a discount code with a dollar or percentage off that can be used up until a certain point – maybe a week or two before the event.

 

Keep It Interesting

Do something to stand out from the competition! Plan fun activities like games, treasure hunts, and other interesting things for guests to participate in. Make them specific to your business if possible. For technology-based events – place QR codes around the events for people to obtain more information or win prizes on their own time. Hold drawings for company swag or other items as it pertains to your business. Events are better when there are interesting booths or activities that guests can participate in.

Serve Food and Drinks

Set up an area with food and drinks so guests will stick around longer. It doesn’t have to be an elaborate catered event, but be sure and offer something so people don’t get hungry and thirsty and leave the event to get a bite to eat. Something as simple as grilling hot dogs and hamburgers if you are outdoors, or a nice spread of sandwiches and fruit. For evening adult-oriented events, set up a bar and offer beer, and wine, and even create a specialty drink that ties in with your theme.

Entertainment

Depending on the size and length of your event, consider hiring a DJ or local band to play throughout the day or night. Create a small dance area so guests can show off their moves! The more enjoyable your event is, the more people will remember your brand and think of your services or products long after it’s over.

Create Swag Bags

Everyone loves free swag! The easiest way to hand out promotional gifts is by creating a “Swag Bag” for each guest. You don’t have to spend a lot of money on each bag and its contents, but include custom promotional items people can actually use, that showcase your company logo or event graphics. Don’t opt for gimmicky or one-use items that won’t hold people’s attention.

Marketing Materials

Include booklets, flyers, and business cards in your swag bags for people to take home with them to review after the event. It’s hard to remember everything you need to know after an event is over, so be sure guests have materials to take home to remind them of your services and/or products. Be sure to include business cards and contact information so they can easily get a hold of someone if they need more information or want to purchase your services or products.

If you decide to use “buzz words” in your marketing materials, don’t use anything that has become a cliché, or overused. Don’t use words like “synergy”, “new normal”, and other words that make people cringe. Come up with unique and interesting phrases to use during your event and marketing. You don’t want to drive people away by using buzzwords that should have been put to bed long ago! You may even want to avoid them altogether, and simply provide the information needed to entice new customers or clients.

The more you can do to make your event interesting and memorable, the longer people will think of your services when they are needed. It’s not just about attracting new customers and clients, but also about retaining your existing ones. The more fun and memorable your event is, the more people will remember your brand!

BPA and its Effects on Plastic Drinkware

Most everyone knows BPA is unsafe for use in drinkware and plastic containers, but do we really know what it is and why it should be avoided? Let’s take a look at exactly what BPA is, its effects, and how to avoid it*.


Let me start by saying that at the Custom Drinkware Store, all of our plastic drinkware is BPA-free, so you don’t have to worry about it when ordering from us. BPA is found only in plastic drinkware, not glass, aluminum, or stainless steel, so you don’t have to worry about purchasing or using any of our products. Everything we sell is BPA-free and safe to use.


What is BPA?

BPA stands for bisphenol A, an industrial chemical which has been used to make certain plastics and resin since the 1950s. BPA is often used to make food containers, water bottles, and other drinkware in polycarbonate plastics and epoxy resins. Epoxy resins are used to coat the interior of metal products, such as food cans, bottle tops, and water supply lines.


BPA is considered dangerous, as when it is used to make plastic drinkware and containers, there is a possibility that it may leak into the food or beverage being consumed, and can cause potentially life-threatening diseases or unwanted health concerns.


Negative Effects of BPA Exposure

Research shows that BPA can seep into beverages and food from plastic containers, causing unhealthy effects for the user and their children. Health issues include problems associated with the brain, increased blood pressure, and disrupting hormone levels in infants and children. Possible health risks from the use of BPA products are numerous and include breast and prostate cancer, heart disease, diabetes, obesity, infertility, and miscarriages, just to name a few. It can also cause early puberty, brain and behavioral disorders such as attention-deficit/hyperactivity disorder, and more in fetuses, infants, and young children.


Information from the Food and Drug Administration (FDA) is conflicting, and while they once stated BPA in drinkware was dangerous, have now revised their statement to state that “BPA is safe at the very low levels that occur in some foods. This assessment is based on the review of hundreds of studies.” Many scientists and consumers believe that this may not be the case.


Minimizing your Exposure to BPA

If you are concerned about the negative effects of BPA, you can take some simple steps to reduce exposure:

  • Look for BPA-free products. There are so many products on the market today, that it’s easy to find drinkware and food containers labeled as BPA-free. If you don’t see a label indicating that BPA is not used in a product isn’t labeled, you may want to avoid it. Keep in mind that some plastics marked with a recycle code 3 or 7 may contain BPA. To be on the safe side, only purchase products that are clearly labeled as BPA-free.
  • Don’t Microwave food in plastic containers. If you can’t use BPA-free plastic containers in microwaves and dishwashers, use glass or ceramic containers to prepare your food. Otherwise, the heat may break them down over time, allowing BPA to leak into your food.
  • Don’t use Plastic Drinkware. Instead, opt for glass or stainless-steel drinkware. If you do use plastic, make sure it is labeled BPA-free. Use glass baby bottles if you cannot be sure that they are BPA-free.
  • Check your Children’s Toys. Ensure that your children are not playing with toys made with BPA. Kids are prone to putting pretty much everything they pick up into their mouths, so be sure they are playing safely and their toys are not made with BPA.

 

Conclusion

In the end, it is ultimately a consumer’s belief on whether or not BPA is safe to use, but when purchasing promotional drinkware, it is probably best to err on the side of caution with BPA-free plastic bottles to ensure that ensure customers will be able to use your custom drinkware.


*Please note that I am not an expert and am providing this article solely for informational purposes, and to outline the possible negative effects of human consumption. This information has been gathered from various websites, including the Mayo Clinic, Web MD, and the FDA for research purposes.

Creating the Perfect Halloween Party or Promotional Event

Halloween! Once considered a pagan holiday, October 31st is now one of the coolest days of the year. Loved by children and adults alike, Halloween is a day people can dress up and be someone (or something!) else. It’s a day filled with costumes, cake, candy, and fun. And parties! Halloween parties happen for weeks, not just on the 31st, people love an excuse to dress up and have some fun.


It’s also a great time to promote your business to show off the fun side! Halloween promotions are a wonderful way to attract people to your brand. You can create a memorable event people will talk about for years while bringing in new clients on a fun and positive note.


Below are a few ideas to help you get started:

The Basics

These can be used by anyone for parties of all ages. They are appropriate for children, as well as adults.


Pumpkin Carving Contest

Adult supervised, of course! Have a small stage or area set up where people can come to compete for winning costumes. You can have as many awards as you like, and include the following:

  • Best Overall
  • Scariest
  • Funniest
  • Ugliest
  • Laziest


Trick or Treating

Place candy-filled bowls throughout the event and give guests a bag to collect their goodies as they walk-around


Scavenger Hunt

Place small items around our party and have a group scavenger hunt with a prize at the end for the winner.


Costume Contest

These are always fun and bring your guests together. You can have as many awards as you like, and can include the following:

  • Best Overall
  • Most Creative
  • Funniest
  • Creepiest
  • Scariest


Hayrides

Obviously, you need a big area for this, but everyone enjoys a relaxing hayride – especially if you are out in the country.


Games

  • Apple Bobbing
  • Pin the Tale on the Skeleton
  • Feel Box
  • Candy Corn Relay Race


Fun Food and Drinks

  • Witches Brew – Serve a fun colorful punch in a giant cauldron with some dry ice for a bewitching effect!
  • Eerie Edibles – Halloween food can be fun too! Add a few of these to your table to delight guests of all ages.
    • Witch Fingers – Pretzel rods dipped in white chocolate with black jelly beans as fingernails
    • Blood Splattered Cookies – Splatter sugar cookies with melted white chocolate mixed with red food coloring
    • Mummy Dogs – just add some candy eyes to pigs-in-a-blanket for a fun treat
    • Graveyard Parfait – a kid’s favorite – crushed Oreos (dirt) into a small clear plastic cup, add some chocolate pudding, and gummy worms on top. Or eliminate the pudding and just mix gummy worms and crushed Oreos and later between brownie bites.

    Strictly Adult

    These are better left to the 21 and over crowd!

     

    Adult Drinking Games

    There are so many games that can be played, from the classics like Kiss Marry Kill and Eyeball Beer Pong, to Dare or Drink, any party can be livened up with drinking games.

    • Pick your Poison – Line up samples of different drinks and see how many each guest can get right in a blind tasting (can be anything from lemonade to Coke to milk).
    • Cocktail Making – Pit contestants against one another to see who can come up with the most creative, best tasting cocktail
    • Halloween Bingo – players have to take a shot every time they get a winning number
    • Karoke – set up a Karoke machine and let guests perform for prizes

    Creepy Cocktails

    So many different Halloween drinks can be made, and it’s a fun way to liven up any event featuring a wet bar. A few suggestions:

    • Witches Brew – create a unique Halloween-themed punch for adults containing alcohol and serve in a cauldron with dry ice for a spooky effect
    • Eerie drinks – make any drink spooky by adding a touch of food coloring and tossing in gummy worms or little Halloween-shaped confections!
    • Scary Shooters – easy to create with just a little imagination. You can find a lot to choose from just by searching the internet.

    Promotional Events

    Of course, you can any of these ideas to your marketing event to create a fun and positive experience for guests. Here are just a couple of additional ideas to help set your event apart.

     

    Promotional Scavenger Hunt

    Depending on how big your event is, scavenger hunts can be fun and rewarding if set up properly and it’s a great way to familiarize guests with your product. You can hide promotional items for guests to find and keep, or even hide something with a number on it that would correspond to an item they would win. Another unique idea would be to hide your QR code all around the event, maybe on a small item for guests to find, or even on a sticker. When the code is scanned it can do several things, such as provide company information, offer a free service or consultation, and even win prizes.

     

    Creepy Cocktails

    Create a signature drink and serve it in a custom drinkware glass featuring your company logo, and let guests take the glass home with them.

     

    Trick or Treating

    Provide each guest with a custom bag featuring your graphics when they arrive. Set up a trick or treat stations throughout the event, filled with candy, brochures, business cards, and promotional gifts, and let guests take one as they visit different locations.

    There are so many ways to make your event fun and memorable, and it’s never too early to start planning! Use this time of year to your advantage and capitalize on the fun of the season by promoting your company during Halloween!