Tag Archives: custom drinkware

Promotions & Branding

Promoting your Brand on a Budget

New and small businesses have a lot of hurdles when starting out. Advertising your business doesn’t have to be one of them! While marketing is key in getting your name on the lips of potential new clients, you don’t have to break the bank while doing it.

Affordability

Marketing a new business can be a trying time. Trying to find an effective, yet affordable way to get your name out might feel out of your reach when you first start your company. The good news is, it’s easy to promote your brand on just about any budget! Not all promotional products have to be expensive. While you have a lot of choices that fall in the under $1 category, there are also many custom items you can get for less than 50¢ a piece! Some for even less.

There are numerous products you can customize for 50¢ to $1.00 – custom bags, cleaning cloths, drinkware, hand sanitizer, lip balm, pens, sunglasses, and sunscreen are the most popular. Many of these options even have products under 25¢ per piece! So, no matter how low your current budget is, it’s easy to find a product to help promote your business and get you started.

Putting your logo on pens is about the cheapest item way you can spend your advertising dollars. Pricing starts below 20¢ a piece, making it affordable to buy in bulk and pass them out to anyone and everyone! The great thing about pens is not only will users see your company name or logo as they are writing, but others around them will see it too. And while pens are probably the most easily lost items, it doesn’t mean a loss for you. When one person loses a pen, another finds it, which extends your reach to another potential customer!

Repetition is Key

The best way for people to remember your name is by repetition, and if you give them a one-use item, they won’t remember you for long. You need to spend your money on products that will be used by potential (and/or current) customers daily so your name is always fresh on their minds.

When selecting a product to customize for your promotions, consider items that people will want to use over and over again, so your company name and logo are repeatedly seen by the user. Don’t bother with items that will be tossed after being used one time. Spend your money on items that will be used over and over again, giving your brand repeat exposure.

Choosing the Right Product for your Brand

One of the hardest things about choosing a product is knowing what to customize. You can put your name on just about anything, but you want to be selective about the products you choose.

The key to a good promotional item is usability. Choosing a product people will use that is also seen by others is very important. It’s also vital to select something reusable, so you get the most bang for your buck. When you buy gimmicky little one-use gadgets or fad items, they usually just end up in the trash before you’ve had a chance to leave an impression on the person who received the item.

When looking for a product to represent your company, you want to choose something that your company would use, or that people might think of when using your customized item.

For instance, dentists and orthodontist clients favor custom lip balm. Almost everyone uses lip balm, and when your lips are feeling soft and moisturized, you tend to smile more. And no one wants you to have a great smile more than your dentist! And with prices as low as (or less than) 35¢ a piece, it’s easy to buy in bulk to pass out to every client when they come in for dental work or to use as a mailout for checkup reminders.

Another example is personalized pens. Pens are great for any business and work especially well for banks, realtors, car dealerships, and other companies you typically associate with signing papers.

Custom drinkware is another great promotional tool that works for any company. Not only does drinkware get a lot of reused, but your logo will be seen with every sip by the user, their coworkers, or other people around them.

Portability

Another factor to consider is how portable a personalized item is. If you pass out products with your name on them that can be easily kept on a person, the more likely your logo is to be seen frequently not only by the user but by others around them. Hand sanitizer, lip balm, pens, and sunglasses are a great way to showcase your name while staying within your budget.

The bottom line is, you really can’t afford NOT to promote your business. With so many items with prices below $1.00, it’s one of the best ways to spend your marketing dollars to advertise any company. Get started now at PromotionalWebstores.com!

Promotions & Branding

Increasing Brand Popularity with Custom Water Bottles

Using Custom Water Bottles for Promotions

As a business owner, seeking a reliable way to market your business is a goal you must be committed to. These days, the competition for more customers and sales lives doesn’t just live on the internet, you have to connect with potential clients in a more personal way. With businesses looking outside the conventional social media ads for brand advertising and lead generation, promotional items are a potent alternative.

When it comes to creating a promotional item for your business, you have many product choices, However, whichever item you choose, you want to ensure it has the potential to provide high returns on your investment. Water bottles are one item you can easily (and affordable) personalize to promote any business or event.

 

Why Custom Water Bottles Work

Let’s take a look at why you should consider custom water bottles as a brand promotional item. The number of people seen carrying water bottles every day should ignite your advertising instincts! During the summer especially, people tend to rehydrate more often than at other times of the year. However, water bottles are a year-round investment, and many people use them daily throughout the entire year.

As a business owner, you can leverage this trend by personalizing water bottles with your brand, while helping people to rehydrate. One of the easiest, and most affordable ways to get your name out is to order custom water bottles in bulk, imprinted with your advertising message or logo. Once you receive your order, the ways you can use them are virtually unlimited!

Water bottles customized with your logo and message are an effective marketing method simply because it works! Most people carry a water bottle around with them everywhere they go these days. So, when you hand yours out to your customers, it works in two ways.

First, it keeps your name in front of your current customers. Your logo will be in front of them all day long, and they will see it with each and every sip! Secondly, everyone around them will also see your logo or message which might prompt them to think further about, or even research your company. That’s a win-win in anyone’s book!

 

Distributing your Personalized Water Bottles

There are many ways you can pass out your branded bottles. Of course, there are tradeshows, and conventions, as well as leaving them with customers when you visit their office or sending them home with one when they visit yours.

Sponsoring events is another great way to get noticed. Spring and Summer bring a lot of 5k and other running races, as well as bike races. Helping to sponsor an event like this is a wonderful way to promote your brand! You can pass out a bottle to each participant, and even sell them at the concessions if you like. Your name will be obvious and seen throughout the entire event! You can even put your name on bottled water, to make it easier for participants to rehydrate!

Tradeshows, conferences, or workshops are other functions where you can share water bottles with your personalized ad message. Workshops can last for hours, with little to no breaks, which can be tedious. You can capitalize on this by distributing your water bottles to the workshop and conference participants to help them rehydrate and refresh.

Another simple, but effective idea is to package them as customer giveaways. You can mail them to your customers, or drop them off to them. Either way, they will not only appreciate your thoughtful gift but will remember you each time they use it.

No matter which way you choose to distribute your custom water bottles, you have a winning promotional product that is sure to garner your brand the attention it deserves! Go to the Custom Drinkware Store and start promoting your brand today!

Tradeshows and Events

Personalized Wedding Favors for Summer Weddings

The Tradition

June has long been considered the best month to get married, a tradition which is believed to have begun in Ancient Rome. The month of June is named for Juno, the Roman goddess of marriage and childbirth, who was married to the God Jupiter. It was believed that couples who were married in June would be “blessed with prosperity and happiness”.

Romans celebrated this union on June 1, and the month has since been considered the best time to tie the knot. As it also coincided with their annual bath, it was a great time to get married since they would smell fresh and clean! The tradition of the bride carrying flowers was to help mask any lingering body odor. Thankfully, today we don’t have to worry about that! We can shower as often as we wish.

Still, the month of June remains the most popular month for weddings. “For they say when you marry in June, you’re a bride all your life.” Weddings are a big day in the bride and groom’s lives, and a lot of time and planning goes into making their day unique and unforgettable, which includes family traditions passed down through generations. While some traditions are family-specific, others are standard time-honored customs dating back further than anyone can remember.

These traditions play a huge part surrounding the wedding and include bridal showers, bachelor parties,  bachelorette parties, rehearsal dinners, and more. One lasting tradition is the giving of gifts to the bridesmaids and groomsmen, which is often a distinctive gift that means something special to each individual.


Making your Day Memorable for Everyone

You can take the gift-giving to the next level and make it a memorable day for all of your guests, not just family and close friends! There are several fun ways to get guests involved in the wedding, to make the event more fun for everyone involved.

One idea is to provide disposable cameras on every table, so guests can take pictures of events as they happen. Your photographer can only be in one place at a time! So this helps capture moments you might miss and provide proof of some of the funny stories you might be told later!


Personalized Gifts for your Guests

Another wonderful idea is sending your guests home with custom wedding favors as souvenirs of your special day! While the traditional wedding is held indoors in a Church, many are held outdoors, in backyards, vineyards, parks, and even the beach.

Summer is the perfect time for an outdoor wedding. Gifts customized with the names of the bride and groom, along with the date of the wedding, provide guests with a permanent reminder of your blissful day.


Beach Weddings

A popular venue during the summer, beach weddings can add a bit of fun to your big day. Since they are held outdoors, you can pretty much do anything you like! Personalized gifts your wedding guests can use during the wedding and then take home with them once the event is over, makes a great keepsake for your special day.

 

Custom Sunglasses

Our Baja Neon and Malibu styles are our most popular personalized sunglasses for weddings. You can choose a color or two to match your wedding theme, or go bold with an assortment of colors and let guests choose the color they want.

An easy way to do this is to place a bowl near the entrance or in the center of each table with a selection of styles and/or colors, and let everyone grab the pair they want on the way in (or out). Guests will not only be guaranteed protection for their eyes, but will be able to see the event unfold without glare or interference from the sun.

 

Sunscreen and SPF Lip Balm

A necessity when spending time outdoors is sunscreen and lip balm containing SPF. When attending an event such as a wedding, it might not be on the minds of attendees to bring these items with them. Place large bowls around the event filled with custom sunscreen and lip balm, and let guests grab what they need.

Everyone will be able to enjoy your event longer without the fear of sunburn or chapped lips. Afterward, they can take the sunscreen and lip balm with them when they leave. In addition to standard sunscreen or lip balm, we also offer sunscreen with an included lip balm for a complete product!

 

Koozies

If you are serving canned or bottled drinks during your reception, personalized koozies are another fun idea for beach weddings. You can create your own design or opt for one of our stock designs, like our Flower, Gold Wedding Rings, or Heart in the Sand designs, and add your names and the date of the event. We have several designs that would make wonderful gifts for an outdoor wedding. You can see our entire selection of stock designs here.

There are many other ideas you could come up with to give guests a more memorable day, and we have products to cover them all at Promotional Webstores.

Promotions & Branding

Why Use Promotional Products?

A promotional product is any product you gift to someone, to promote your business, organization, or service. Each product is personalized, containing the brand name, logo, contact information, website address, or anything else that highlights your brand! Gifting these personalized products is a great marketing tool and can really help to boost your brand awareness!

The Benefits of Promotional Products

Companies already use promotional products to increase their brand awareness. Whether it’s handing out customized products when they visit the office in an attempt to sell you their product, or at trade shows trying to increase their customer base. But why do they do this? Let us look at an example.

Imagine as part of your promotional strategy, you give a potential client a personalized product they can use daily that promotes your brand. Marketing research has shown that people in the US are likely to keep a promotional product for on average 12 months. That person will be continually exposed to your brand for 365 days! Now let us imagine that just 2 different friends or work colleagues see that product each day over that same period. Your brand awareness has now reached over 700 people within a year.

Now imagine you gift 100 products. Your brand exposure is now potentially over 70,000. For 1000 products it grows to over 700,000.

Now, this is a simplistic view, but you can see how by using promotional products you can achieve massive brand awareness very quickly. In practice, with the right product, that brand awareness may even be higher. Think about gifting travel mugs. How many people may see that mug daily? That lovely barista that makes you your morning coffee, the customers in the queue, the people on your commute, the staff in the office. That earlier example has suddenly gone from 700 people for one product in a year to over 7000! Just by using a type of product that people will use in their daily lives! You can see how you can expose your brand to large numbers of people with the right product!

At What Cost?

Well as always, the answer to that question is “it depends on the product”. But let’s look at our travel coffee mug example. At our Custom Drinkware Store, we have great options for personalized travel mugs for under $4 each. So, for just $4 you can reach potentially over 7000 people with your brand within a year.

And we don’t just do travel mugs. We have great options to suit all your brand awareness needs! Such as personalized coffee mugs for under $2, personalized pens for under 25¢, personalized bags for under $1, and so many more fantastic options.

What Types of Products Should You Use for Promotion?

To achieve maximum exposure, you want a promotional product that can be used in someone’s everyday life. Market research has shown that the two main reasons people keep promotional products for a long time are the quality and usefulness of that product. So, think about what you use every day either at work or on the go. Pens in the office, coffee mugs (all the time!), bags on the go!

Here at Promotional Webstores, we have a wide variety of stores that sell products that are both high in quality and products that people will use repeatedly giving your brand massive exposure!

From pens to coffee mugs, we have the office covered. From bags to sunglasses, we have the everyday fashion sorted. We even can supply you with high-quality, personalized hand sanitizer gels. A must have item to keep your clients safe in this Covid world.

If you want to take your brand awareness to the next level, then check out our stores! With so many products to choose from, we can help you achieve massive brand awareness!