All posts by Sherry Tisdale

Promotions & Branding

Promotional Ideas to Support your local Football Team and Marching Band

Fall is a popular time for local schools and students involved in sports. Football is a mainstay of any school, which usually also includes the marching band on game night. While these are two separate groups, both are considered a sport, and work together during the football season and get a lot of attention from the students, teachers, parents, and other family members. Each club often sells candy, food, and products branded with its name and logo at the concession stand to raise money.


And while you could also do the same, by selling items with your logo and offering the proceeds to the school, or the club directly, another idea is to provide the members with materials (featuring your branded logo, of course) they can use, and often need.


A great way to promote your brand would be to supply these students with a tote bag filled with promotional products featuring your name or logo. Not only does it show that you care about the kids, but their parents will see your thoughtful gift and remember your business the next time they require your services.


Custom Drawstring Sports Packs

Custom drawstring sports packs are a great idea for both the football team and marching band. They are ideal for holding everything a kid in either club needs, and it’s a great way to keep the materials separate from the rest of their school items, so they can grab it and go when it’s time for practice.


Football players will have clothing, shoes, towels, and maybe even a playbook to bring to practice, while marching band kids always have extra items to carry in addition to their instrument. They have band music and folders, instrument accessories, cleaning kits, gloves, shoes, jackets, and more. And if you fill them with useful items featuring your logo, you are sure to be noticed by their parents and teachers as well!


A sports bag is a great choice for these students. With the drawstring closures that also serve as handles, they can easily wear it – even while marching if needed! Our best-selling Non-Woven Hit Sports Pack sells for as low as $1.19 per piece and offers a large 8″ W x 9″ H imprint area for your logo, so it will be seen even from the bleachers!


Custom SPF Lip Balm

All of these kids will spend a lot of time outdoors, first in the hot sun, then in the bitter cold once the weather turns. There will be a lot of chapped lips! An SPF lip balm (or two) would be a great addition to your bag and greatly appreciated. Starting as low as 33¢ per piece, our These lip balms contain an SPF to help protect young lips from the damaging rays of the sun, and the drying winds of winter.


Personalized Hand Sanitizer and Custom Cleaning Cloths

Having hand sanitizer and a cleaning cloth in their bag is a great idea, especially for the marching band students that share instruments! In today’s world of fast-spreading viruses and your standard cold and flu, keeping your children as healthy as possible is always difficult.


Pair our 1 Oz. Square Hand Sanitizer Gel (64¢ and up) with our Value Microfiber Cloth in Printed Pouch (as low as 57¢) for a useful addition that parents and teachers will also appreciate!

For something unique and memorable, check out our Football Shaped Microfiber Cleaning Cloth. It’s perfect for the football team!


Custom Imprint Sports Water Bottles

Both of these activities are exhausting and can cause severe dehydration if you don’t have water on hand! Our 20 Oz. Surf Bottle (Push Pull Lid) would make a great addition to your bag, and is something every member needs! Starting at only 73¢ a piece, it’s a small price to pay to keep the kids hydrated.

BPA-free, it holds a generous 20 ounces and comes in a wonderful selection of colors for both the bottles and the lids, so you can mix and match to complement school colors or those of your logo. You can also order an assortment if you want to have more than one color combination!


Promotional Pens and Mechanical Pencils

One thing every member needs is a pen or pencil! There are always changes in football plays, as well as the music and choreography for the band throughout the season. Including a promotional pen or mechanical pencil would be appreciated by the football coaches and band director, as well as the students!

Our Click Pens start as low as 21¢ per piece, and are a great option since they don’t have a cap to lose! Or you can opt for a Mechanical Pencil (46¢ and up). If you want to make an even greater impression, opt for one of our Full-color Imprint Custom Click Pens! Starting at only 33¢ per piece, your pen will truly stand out from the others.

If you put this all together, you can create a fantastic gift package for each child for only $3.67 per child! That’s a small price to pay for everything you get: 1) Knowing that you have provided a useful gift that everyone will appreciate, 2) Peace of mind for the parents, 3) and the huge amount of exposure your company will get when other students, teachers, coaches, parents, families, and more when they see your name and logo all over each item!

Promotions & Branding

Celebrate Labor Day with Promotional Products

Labor Day is the last holiday of the season, signifying the end of Summer. There’s no better time to throw a BBQ or party celebrating with family and friends or to have a company picnic showing employees how much you appreciate their efforts. After all, Labor Day was created to honor Americans and their contributions and hard work.

Labor Day Traditions

The first Labor Day was held in New York City on Tuesday, September 5, 1882, by the Central Labor Union, which was again celebrated a year later. As other cities and states gained momentum to adopt the holiday, President Grover Cleveland officially signed into law that the first Monday of September each year would be declared a national holiday known as Labor Day.

According to the U.S. Department of Labor website, Many Americans celebrate Labor Day with parades, picnics, and parties – festivities very similar to those outlined by the first proposal for a holiday, which suggested that the day should be observed with – a street parade to exhibit “the strength and esprit de corps of the trade and labor organizations” of the community, followed by a festival for the recreation and amusement of the workers and their families. This became the pattern for the celebrations of Labor Day.

While this gives us the basis of the holiday, over the years Labor Day has become a day to celebrate more intimately, with family, friends, and co-workers. And who says you can’t promote your company that hires those workers during your celebration?

Employee Appreciation Gifts

Labor Day is a great time to celebrate your employees by providing them with a day filled with fun, activities, and of course, free stuff! Below we present some of the best promotional products you can use to show employee appreciation, that can also be used during your holiday party.

Let’s start with the basics. You will of course want to provide food! Anything from hot dogs and hamburgers, to ribs and steaks, are ideal for outdoor parties (depending on the size of your guest list)! And of course, you will want to serve drinks!

Custom Drinkware

One of the easiest ways to serve drinks on a large scale is to fill coolers with ice and cans and/or bottles. From soda to beer, a custom koozie is a great way to keep those drinks cold and drinkable! And to keep in the theme of the day, consider our American Flag Full Color Hugger Koozies!

Starting at just 90¢ per piece, these 12 oz. collapsible beverage can holders will give guests a way to keep their drinks cold and makes a great take-home gift.

You can also create your own custom Koozie with your own full-color graphics, or opt for our Bottle Buddy if you don’t plan to serve canned drinks.

If you are serving up drinks made in pitchers (or maybe a keg of beer), consider a Stadium Cup. Perfect for any beverage, these sturdy and reusable handy cups start at just 51¢ per piece and are great for kids and adults alike.

If your event is catered for the adult crowd, consider a Stemless Wine Glass or maybe a Pint Glass.   We have a wonderful selection of Barware including wine, beer, and shot glasses, as well as other types of barware ideal for any party.

Personalized Sunglasses

How about sunglasses? No outdoor party is complete without some fun sunshades! Our Patriotic Malibu Retro Sunglasses featuring a vintage distressed American flag pattern with white temples would be a great choice for this American-made holiday.

If you want something that offers more colors, you could opt for one of our Retro Styled pairs of sunglasses and order them in an assortment of colors so guests can choose their own to match or complement what they are wearing.

And of course, don’t forget the kids! Every child loves to wear sunglasses. We have a nice selection of sunglasses geared towards Pre-School Age children, many of which come in an assortment so you don’t have to worry about ordering different colors – they come packaged that way!

Promotions & Branding

Best Promotional Products for Back to School

It’s that time of year again! Time to wind up vacations and settle back into a daily routine of getting the kids up early and dressed, making school lunches, and getting them to and from school on time.

It’s a day dreaded by parents and kids alike. The massive amount of paperwork for the parents on day one is exhausting. And the list of required school supplies from each class is overwhelming. Every teacher wants something, and they are usually very specific.

One thing that might make the transition easier is helping out the parents by providing a backpack filled with items that the kids can use during the school year, items that are often forgotten when shopping for school supplies.

Providing these items with your company logo is a great way to promote your business while helping parents, and the kids, get organized for the new school year. Below is a list of items that will help everyone out, including you by getting your name in front of parents, teachers, and school administration.

Drawstring Sports Packs

These great backpacks are a wonderful way to promote your brand, and you don’t even have to break the bank doing it!

Our three best-selling custom drawstring bags are the
Non-Woven Hit Sports Pack ($1.19 and up), Small Hit Sports Pack ($1.51 and up), and Ripstop Drawstring Bag ($2.64 and up).

These bags are perfect for use as everyday backpacks, or to carry gym clothing or other sports-related items. Lightweight and comfortable to wear, drawstring sports packs are a favorite of students. It allows them to take the basics from class to class, and school to home and back again, without having to bring everything in their locker home.

Lunch Bags

One thing every child needs is a lunch bag! In these times, most parents don’t want their children eating from the school “buffet”, or using their trays and other supplies to try and keep them from catching Covid and other viruses.

All of our lunch bags are insulated to keep food fresh longer. Our best-selling Budget Cooler Bag ($2.40 and up) is a great selectio, and is plenty large enough to hold a sandwich, juice box, snack, and more.

Our Crosshatch Lunch Bag ($2.06 and up) is another wonderful option. If you want something a bit larger for teachers or administration (yes, they bring their lunch too!), check out our Non-Woven Thrifty Lunch Cooler Bag ($2.81 and up)

Sports Bottles

Another inexpensive way to get your brand recognized are custom sports bottles. They make a great addition to the sports bags, and help keep kids hydrated throughout the day. Not everyone is a fan of drinking from water fountains, and it would give parents peace of mind knowing their child is using a bottle and not sharing a public fountain, especially considering today’s world of Covid.

Our top two selling sports bottles are the 20 Oz. Surf Bottle (Push Pull Lid) (73¢ and up) and 20 Oz. Hydration Water Bottle (78¢ and up. The Metro Collapsible Water Bottle (96¢ and up) is also a great choice, and is easy to store in once empty.

Hand Sanitizer

Now more than ever it’s important to keep our kids healthy, and one of the best ways we can protect them when they are not with us is by arming them with an antibacterial hand sanitizer.

Our .5 Oz. Hand Sanitizer Gel (56¢ and up) is our top seller, and for good reason! The portable size makes it easy to store in a backpack, desk, or even a pocket. The citrus scent is sure to please all, and the full color label will make your logo will stand out!

Double your exposure with a 1 Oz. Square Hand Sanitizer Gel (64¢ and up), or opt for our 1 Oz. Tutti Fruity Hand Sanitizer Gel (75¢ and up) with a Blue/Berry, Clear/Citrus or Green/Green Apple color/scented hand sanitizer that the kids will love!

Promotional Pens and Mechanical Pencils

Let’s not forget one of the basics of any education – writing! While Mechanical Pencils are best for younger school age kids, Stick and Click Pens are geared toward the older kids. Both are an essential and will be appreciated by the recipients and teachers alike.

Our Budget Stick pens start at only 17¢ per piece, and our Click Pens start at 21¢ per piece. We also have Bic pens as low as 32¢ per piece.

Any of these options are a great choice and make a wonderful addition to your promotional campaign. Place your online order today and be ready to help out your local schools and parents.

Be a hero and supply the school with one drawstring sports pack per child, filled with useful items to get the school year started off right!

Promotions & Branding

Back to School with Custom Lip Balm

We’re mid-way through the Summer and while it might seem like it is too early to think about back-to-school promotions, parents and kids are already preparing for a new school year! From shopping for clothes and school supplies to prepare the kids with pre-school work, the season is already underway. Depending on where you live, school can start as early as the first week of August making it a great time to promote your business with custom lip balm.

The schools have been closed all summer, and the air is often stuffy and dry upon returning, leaving the lips of students and teachers parched, cracked, and yearning for moisture. A soothing lip balm would help restore and nourish lips while drawing attention to your business and its services.

Providing a custom lip balm with your brand’s logo to local schools to hand out to children is a great way to get your company noticed. Many elementary schools provide “back-to-school” backpacks they give to new and returning pupils filled with the supplies they need most.

A custom lip balm featuring your company name and phone number would be a wonderful addition to these gifts and a great way to promote your business! While it will typically be the children receiving the lip balm, it will be used by teachers as well, and parents are sure to see it when they check out their child’s book bag while filling out pages and pages of school papers required on the first day!

Another idea is to provide the school with a fish bowl or two filled with lip balms to keep on their reception desk and in the nurse’s office. That way anyone who enters the school is sure to see your full-color logo and graphics and call attention to your business.

Lip balm is an affordable way to promote any business on any budget. Perfect for children’s dentists and doctors, it’s a great way to gain new patients! Create a colorful and fun label that will attract the attention of both students and parents, and they are sure you call you at some point during the year when the child becomes ill or needs a checkup.

Not just for school-age children, lip balm makes a wonderful gift for college-age students as well. Many students are from out of state and are unfamiliar with local businesses. Promoting your brand to these young adults is a great way to grab their attention and gain new clients.

Custom lip balm is an economical and effective way to promote any business, any time of year. Get the jump on your competition and kick off the school year by getting your name in front of both repeat and potential customers! At the Custom Lip Balm Store, we even offer several lip balms that come with special packaging so you can promote your brand in a way that garners even more attention.

We offer fish bowl type tubs that hold 50 or 100 pieces of lip balm, as well as blister cards and Tekbooks that you customize with your full-color graphics, business information, website, and even a QR code and coupon!

Be prepared for that first day of school! Visit us today at customlipbalmstore.com to place your order!

Promotions & Branding

Promotional Drinkware – Why it Works!

Whether you are just starting out or a giant in your field, promotional drinkware is a great way to advertise your company. Think about it! What is the one thing everyone does, every day? They drink! Water, coffee, sports drinks, even beer and wine, and since drinking is a necessity, it’s an effective way to keep your name in front of customers.


A Promotional Favorite

Drinkware is a mainstay of the promotional industry. It’s not a fad, gimmick, or one-use item. It can be used day after day, year after year, giving you enormous long-term exposure with a minimum investment. Drinkware is both a customer and advertiser favorite. People love receiving free cups and promoters love the repeated exposure they provide.


Repeat Exposure

Imprinted with your company logo, name, or company information, drinkware makes great promotional gifts and is a great way to get, and keep, your name in front of customers and potential clients. When you gift a cup with your logo, not only will your customer be reminded of you each time they use it but others around them will see it too, providing you with even more exposure!


Choosing your Drinkware

With such a large variety of styles, shapes, and sizes, there is a product for every promotion. The type of drinkware you choose should depend on the type of promotion you are running, as well as your target audience.


Glasses and Barware

If you own a restaurant or bar, your choices are pretty easy. You want something that reflects your style and promotion. Put your logo on your tea, water, beer, and wine glasses to showcase your name throughout your establishment. Or you might choose something like a mason jar to serve them all in!


Tradeshows and Promotional Events

But what about other types of businesses looking to boost their brand recognition? Promotional drinkware works for anyone looking to leave a lasting impression. Sports bottles, stainless steel tumblers, koozies, and travel mugs are ideal for outdoor events. Travel mugs are a great choice for tradeshows, and everyone will visit your booth to get one, allowing you to present your products or services in the hopes of gaining new clients.


Personal Events

Promotional drinkware is also a wonderful way to create mementos for personal events such as weddings, birthdays, and family reunions. Add the name and date of the event, and even an image, and give them out as keepsakes for all the people who attend. as a lasting souvenir of your special day!

If you need help deciding on a product, just email us and we will be glad to help you select the perfect product for your marketing campaign or event!

Promotions & Branding

Custom Umbrellas – Expand Your Marketing Reach

Custom umbrellas are a great way to promote any business! Not only are they reusable providing you with repeat exposure for your brand, but putting your name on an umbrella has many other benefits. Umbrellas are a great choice for any promotion, providing you with a lot of exposure for years to come. They also make wonderful marketing tools!

 

Get Noticed!

Picture this – it’s raining in your town and everywhere you look you see – your logo! Walking down the street, jumping in and out of cabs and cars, and entering and leaving buildings. Not only do you get repeated exposure, but you can get a lot of it if you come up with a good strategy for distributing them!


Consider handing them out during tradeshows, as customer and employee appreciation gifts, or during special promotional events. Better yet – do it all!

 

Selecting a Style

Once you have decided on a custom umbrella for your promotions, the next step is picking one out. There are many styles of umbrellas available, and they come in numerous colors, shapes, and sizes. So, which one do you pick? Let’s cover the basics to help you make your selection.

Mini Umbrellas

This seems pretty self-explanatory, but what makes them mini? The size of the arc, or the dimension of the canopy, when the umbrella is fully open, ranges from about 36” to 46”. Many of them fold to a length that fits into most purses and briefcases, and are sized for use by one person.


Vented Umbrellas

A vented umbrella is what you want during stormy or windy weather. If you live someplace where winds are prevalent – a vented umbrella is a must! These umbrellas are made to be extra strong with sturdy construction to keep them from turning inside out during heavy wind and rain and are usually windproof.


Folding Umbrellas 

A folding umbrella is just what it sounds like. It folds down to a manageable size to make it easy to carry and store. These umbrellas are great to keep in a briefcase, purse, or backpack.


Golf Umbrellas 

Golf umbrellas are big! Meant to cover two or more people, or maybe to set in a golf bag to keep equipment dry, these umbrellas are strong and make a great display for your logo. Ideal for promoting or sponsoring a tournament, golf umbrellas have extra-large imprint areas, and are an impressive way to display your logo.


Clear and Safety Umbrellas 

The name says it all on these. Clear umbrellas have a translucent canvas to you can see where you are going without having to look out from under the umbrella. Safety umbrellas have the added protection of being reflective so others can see you even in the dark. They have one or more reflective strip, so the user is seen more easily at night and during dark and stormy days. These are ideal for people that spend a lot of time walking around time, or for children so commuters can easily see them.


Inversion Umbrellas

How many times have you become soaked getting in a car while trying to close an umbrella? A regular umbrella closes downwards, often leaving you and your clothes wet. Inversion umbrellas are unique and close outwards, pushing the wet rain away from you, and keeping you and your clothes dry.


Auto-Open Umbrellas 

As the name implies, these umbrellas open at the touch of a button, and are very convenient for getting in and out of cars and building doors. They make it easier to maneuver when you are carrying multiple items so you can get the umbrellas open and closed without getting wet.


Manual Open Umbrellas 

The good old fashion manual-open umbrella. Many people prefer these, so they have better control over how quickly they open and close so they don’t have to worry about pinching their fingers.

Promotions & Branding

Custom Sunglasses for Outdoor Events

Summer is a wonderful time of year for holding outdoor events and gatherings. Family reunions, weddings, corporate picnics, and barbecues, are all a great time to celebrate and spend time with others outside while enjoying the warm weather.

Custom sunglasses are a necessity when spending time in the sun, and are a great way to create a lasting reminder of family get-togethers, weddings, and other special events. They are also a fun way to promote any brand or event. Easy to order, just choose your style and colors, add your logo, and you have little walking billboards to be seen all over town!

Our sunglasses feature UV400 tinted lenses to provide 100% UVA and UVB protection from the sun, so you can enjoy being outdoors as long as you like without worrying about sun damage to your eyes.

There are so many styles to choose from, you are sure to find just the right one to represent your brand or event. Here’s a quick run down on some of our top selling frames!

Malibu Sunglasses

Custom Malibu sunglasses are a customer favorite! These classically styled sunglasses are adorned with small metal details on the front of the frame on either side of the lenses, and look great with anything you wear. They come in many colors, including some with duo colored frames.

Malibu sunglasses are ideal for beach weddings. Imprinted with the names of the bride, groom, and date of the wedding, guests can take home a cool reminder of your special day!

Woodtone Mirrored Malibu Retro Sunglasses

Available in Blue, Lime Green, or Red Frames with iridescent mirrored lenses, the shapely plastic frames feature small metal details that adorn the sides of the frame.

Patriotic Malibu Retro Sunglasses

Show your pride with custom sunglasses featuring a vintage distressed American flag pattern and white temples. They are perfect for the 4th of July, or any other holiday celebrating the USA!

Metallic Rainbow Malibu Sunglasses

These rainbow sunglasses are handmade, making each pair unique. Due to the handmade finishes on each piece, there are slight variances and no two sunglasses will look exactly alike!

 

Retro Sunglasses

Another category of retro-style frames, our rubber finish sunglasses are priced to fit any budget! These stylish sunglasses would be perfect for promoting a beach party or promotional event.

White Frame Rubberized Sunglasses

These might be our best selling sunglasses! Add some fun to your party! With a white frame and colored temples, they are as fun as they are affordable!

Black Frame Tinted Lenses Sunglasses

Cool and stylish, these personalized sunglasses feature black frames with Blue, Green, Orange, Pink or Yellow Lenses and matching Temples.

 

Aviator Sunglasses

Originally created for pilots to protect their eyes from the glare of the sun while flying, aviator sunglasses are as popular now as they were when they appeared in the 1950’s. With large lenses that cover over 3 times the size of an average eye, and frames that wrap around the head and hook over the ear, aviators are widely recognized and are as popular with women as they are men.


Blue Sky Aviator Sunglasses

These classic aviators will never go out of style! The tinted black lenses allow for easy visibility while protecting your eyes from the harsh rays of the sun, and the UV400 lenses provide 100% UVA and UVB Protection.

 

Color Mirrored Aviator Sunglasses

Featuring silver frames with mirrored lenses, this pair of custom sunglasses offers a choice of Blue, Green, Red, Silver or Yellow Mirrored Lenses. 


Ocean Gradient Aviator Sunglasses

These classic silver aviator frames feature Blue, Green, Orange, Purple, Red or Yellow ocean gradient lenses.

 

Unique Sunglasses

Looking for something a bit more unique and fun? Take a look at these interesting and distinctive styles!


Cannabis Sunglasses

These custom Cannabis sunglasses are a great way to advertise your medical marijuana dispensary or clinic focusing on cancer treatment or holistic healing

Bottle Opener Malibu Retro Sunglasses

With a bottle opener on the end of each sunglass arm, your party goers can open their canned drinks at a moment’s notice! No bartender required.

 

Promotions & Branding

Promoting your Brand on a Budget

New and small businesses have a lot of hurdles when starting out. Advertising your business doesn’t have to be one of them! While marketing is key in getting your name on the lips of potential new clients, you don’t have to break the bank while doing it.

Affordability

Marketing a new business can be a trying time. Trying to find an effective, yet affordable way to get your name out might feel out of your reach when you first start your company. The good news is, it’s easy to promote your brand on just about any budget! Not all promotional products have to be expensive. While you have a lot of choices that fall in the under $1 category, there are also many custom items you can get for less than 50¢ a piece! Some for even less.

There are numerous products you can customize for 50¢ to $1.00 – custom bags, cleaning cloths, drinkware, hand sanitizer, lip balm, pens, sunglasses, and sunscreen are the most popular. Many of these options even have products under 25¢ per piece! So, no matter how low your current budget is, it’s easy to find a product to help promote your business and get you started.

Putting your logo on pens is about the cheapest item way you can spend your advertising dollars. Pricing starts below 20¢ a piece, making it affordable to buy in bulk and pass them out to anyone and everyone! The great thing about pens is not only will users see your company name or logo as they are writing, but others around them will see it too. And while pens are probably the most easily lost items, it doesn’t mean a loss for you. When one person loses a pen, another finds it, which extends your reach to another potential customer!

Repetition is Key

The best way for people to remember your name is by repetition, and if you give them a one-use item, they won’t remember you for long. You need to spend your money on products that will be used by potential (and/or current) customers daily so your name is always fresh on their minds.

When selecting a product to customize for your promotions, consider items that people will want to use over and over again, so your company name and logo are repeatedly seen by the user. Don’t bother with items that will be tossed after being used one time. Spend your money on items that will be used over and over again, giving your brand repeat exposure.

Choosing the Right Product for your Brand

One of the hardest things about choosing a product is knowing what to customize. You can put your name on just about anything, but you want to be selective about the products you choose.

The key to a good promotional item is usability. Choosing a product people will use that is also seen by others is very important. It’s also vital to select something reusable, so you get the most bang for your buck. When you buy gimmicky little one-use gadgets or fad items, they usually just end up in the trash before you’ve had a chance to leave an impression on the person who received the item.

When looking for a product to represent your company, you want to choose something that your company would use, or that people might think of when using your customized item.

For instance, dentists and orthodontist clients favor custom lip balm. Almost everyone uses lip balm, and when your lips are feeling soft and moisturized, you tend to smile more. And no one wants you to have a great smile more than your dentist! And with prices as low as (or less than) 35¢ a piece, it’s easy to buy in bulk to pass out to every client when they come in for dental work or to use as a mailout for checkup reminders.

Another example is personalized pens. Pens are great for any business and work especially well for banks, realtors, car dealerships, and other companies you typically associate with signing papers.

Custom drinkware is another great promotional tool that works for any company. Not only does drinkware get a lot of reused, but your logo will be seen with every sip by the user, their coworkers, or other people around them.

Portability

Another factor to consider is how portable a personalized item is. If you pass out products with your name on them that can be easily kept on a person, the more likely your logo is to be seen frequently not only by the user but by others around them. Hand sanitizer, lip balm, pens, and sunglasses are a great way to showcase your name while staying within your budget.

The bottom line is, you really can’t afford NOT to promote your business. With so many items with prices below $1.00, it’s one of the best ways to spend your marketing dollars to advertise any company. Get started now at PromotionalWebstores.com!

Tradeshows and Events

Top Promotional Items for Sponsoring an Outdoor Event

Promoting your company or brand is one of the most important things you can do as a business owner. Many people think it’s a waste of money, but you can’t rely on word of mouth if you want to grow your business properly.

No matter how awesome your product is, if people don’t know about it, they can’t purchase it or your services. One of the best ways to get your name out to the public is by sponsoring an event.

There are numerous kinds of events you can have, depending on what type of business you are promoting. For sports-related companies, sponsoring a local race, golf tournament, or even holding your own company-sponsored outdoor event is an effective way to get the attention of the masses.

For general businesses, offering to be a sponsor for an event, school, or sports team is a wonderful way to get involved in your community and let people know you are in business.

Let’s take a look at the top promotional items you want to have when sponsoring an outdoor event.

Bottled Water and Water Bottles

First and foremost, one of the most important items you can have on hand for any outdoor event is water! You want everyone to have a good time, but you don’t want anyone’s day ruined by a trip to the hospital for dehydration! Even if your guests are not participating in sports or any exertion activities, it is still easy to become dehydrated when spending time outdoors.

The easiest way to keep everyone hydrated is of course by keeping cold bottled water on hand. And sure, you can hit the local store and buy cases of water, but why promote someone else’s company at your own event? Have custom bottled water on hand for everyone to enjoy, that also gives you the benefit of your name being on the label!

Another convenient option is a custom water bottle. While this may not provide immediate hydration, it allows guests to fill up the bottle with their own beverage to enjoy during your event. And afterwards, they get to take it home and use it again and again, each time seeing the name of your company on the custom logo imprinted on the bottle!

Umbrellas

Company golf outings are a great way to boost employee morale, and while everyone is out having fun, you can advertise your company on a promotional golf umbrella! While umbrellas are typically used while it’s raining, they are also good to have on hand during outdoor events. Golf umbrellas are larger and offer protection from the sun as well as the rain. Sponsoring a golf tournament is another valuable way to market your brand.

Not just for golfing, custom umbrellas are always a good idea to have on hand for any outdoor event in the case of rain. Whether it’s your event or you are participating in a larger event, people will be grateful to protect them in case of rain.

Hand Sanitizer

In today’s world, you should never have an event without having lots of hand sanitizer available! It’s inexpensive, fits into any marketing budget, and is a fantastic way to promote your brand during any event. Not only can it be used during whatever occasion you are promoting, but it is small, portable, and can be easily displayed, no matter the venue.

Fill bowls or other containers with hand sanitizer with your custom label, and let attendees grab them when needed. Then they can take home the bottle to use at home or the office later, which will remind them of your event and company.

Lip Balm

Lip balm is another item you don’t want to forgo for your event. Being outdoors can take a toll on lips, leaving them dry and cracked, especially if it involves sports of any kind. You can even opt for a lip balm containing SPF to offer protection from the sun.

Custom lip balm is extremely affordable and gives guests another great reusable product they can use during the event and then take with them when they leave. Giving you another opportunity to keep your name, literally, on their lips!

Sunglasses

Sunglasses are a must for outdoor events! Even in the winter, the sun can be blinding, and you don’t want accidents to occur during sporting events because people were blinded by the sun causing them to lose sight of whatever their goal is. Even if they are not participating in the event sport, onlookers will be grateful for the protection a pair of UVA/UVB sunglasses will provide for their eyes.

Sunscreen

And of course, let’s not forget the custom sunscreen! A necessity for any outdoor event, sunscreen protects your attendees from the harmful rays of the sun. Most people don’t think about bringing sunscreen when they head out to a promotional event, so they will be grateful that you had the forethought to have it on hand in case they need it.

Even if your event is during the winter, the sun doesn’t take days off! Remember, you can get a sunburn even if it’s cloudy outside, so make sure you offer your guests the protection they need.

No Gimmicks!

What about the fads, the gimmicks, the cute little toys with your name on them? Sure, you can go that route if you like throwing your money away! Because that is exactly where that gimmick will end up – in the trash!

No one keeps those cute little fad toys, and if they even make it out of the event, they will either be tossed in the trash when they get home or given to a child to play with until it breaks (which honestly, won’t take long).

So don’t throw away your marketing dollars! Get the best exposure money can buy with a custom water bottle, bottled water, umbrella, sunglasses, lip balm, and hand sanitizer and make your event as successful as possible!

Promotions & Branding

Custom Bags for Promotional Giveaways

You’ve finally decided you want to create a custom bag for your upcoming promotion. And why not? A custom bag makes a great investment! Not only are they economical and affordable, but they garner much more attention than a small one-use item that only the recipient will see.

When you give away a great tote bag imprinted with your custom logo or message, you’re basically passing out portable little walking billboards! And since they are reusable, people will use them over and over again, giving you a lot of exposure from just one product.

So now that you have decided what you want, you need to decide what type of bag is right for your brand. Let’s start with the basics.

 

Where to Begin

First, think about your company and the event you will be promoting. You want something that will remind your current customers of how wonderful you and your products are while creating something to attract new customers.

What image do you want to represent? Consider your business and the kind of customers you want to appeal to. There are many styles to choose from, ranging from mini bags to coolers, to large totes. With so many colors and styles, you are sure to find the perfect tote bag to represent your company, as well as match or enhance your color scheme.

So, let’s take a look at the different kinds of custom bags available.

 

Types of Custom Bags

Depending on the brand or event you are promoting, there are several types of bags you can choose from that will project the right image you want to promote.

 

Tote Bags

Tote bags are sturdy and made to last, and are an excellent choice for bookstores, grocery stores, and other types of shops that may sell heavier items.

Looking for something a bit more eco-friendly? Browse through our Cotton Tote Bags. We have a few nice-sized natural cotton grocery totes that project an organic image or feel, perfect for fresh markets.

Drawstring Sport Packs

Promoting a sporting team or event? Look no further than our Drawstring Sport Packs! These handy little bags are ideal for supporting or raising money for your local sports team or school, and make wonderful fundraisers. Sell them at concession stands during sporting events, or as a fundraiser for the football team, band, or any other sport or school-related program to raise money and support student activities.

 

Paper and Plastic Bags

Heading to a tradeshow? Custom plastic and paper bags are a must for any tradeshow! Not only are they a great way to hand out your promotional materials, but they will be seen all through the event prompting others to visit your booth or table!

 

Dry Bags

Dry bags are a great way to promote beach parties, boating excursions, corporate picnics, and more! They are a great way to protect cell phones, watches, clothing, and other items you don’t want to get wet while out having a good time. And they float! If it falls off a boat, or you want to pull it behind you while in the water, the bag will stay on top of the water for easy access to your belongings.

Coolers or Lunch Bags

From single lunch bags for schools to larger coolers that can accommodate up to 24 canned drinks, cooler bags are another profitable way to support a school, sports team, or another event. There is a wide selection of cooler bags to fit every need. And just imagine the exposure your brand can get during tailgating season!

 

Gym and Duffel Bags

Custom gym and duffel bags are another great way to promote a sports team or sporting venue, as well as work-out facilities and gyms. You can sell them in your gym’s shop so customers use them to carry their gear around, giving you exposure everywhere they go.

You can always check out our best sellers to see what other people are using. Any bag you choose is sure to boost sales and brand awareness. So go ahead and place an order today!

 

Promotions & Branding

Increasing Brand Popularity with Custom Water Bottles

Using Custom Water Bottles for Promotions

As a business owner, seeking a reliable way to market your business is a goal you must be committed to. These days, the competition for more customers and sales lives doesn’t just live on the internet, you have to connect with potential clients in a more personal way. With businesses looking outside the conventional social media ads for brand advertising and lead generation, promotional items are a potent alternative.

When it comes to creating a promotional item for your business, you have many product choices, However, whichever item you choose, you want to ensure it has the potential to provide high returns on your investment. Water bottles are one item you can easily (and affordable) personalize to promote any business or event.

 

Why Custom Water Bottles Work

Let’s take a look at why you should consider custom water bottles as a brand promotional item. The number of people seen carrying water bottles every day should ignite your advertising instincts! During the summer especially, people tend to rehydrate more often than at other times of the year. However, water bottles are a year-round investment, and many people use them daily throughout the entire year.

As a business owner, you can leverage this trend by personalizing water bottles with your brand, while helping people to rehydrate. One of the easiest, and most affordable ways to get your name out is to order custom water bottles in bulk, imprinted with your advertising message or logo. Once you receive your order, the ways you can use them are virtually unlimited!

Water bottles customized with your logo and message are an effective marketing method simply because it works! Most people carry a water bottle around with them everywhere they go these days. So, when you hand yours out to your customers, it works in two ways.

First, it keeps your name in front of your current customers. Your logo will be in front of them all day long, and they will see it with each and every sip! Secondly, everyone around them will also see your logo or message which might prompt them to think further about, or even research your company. That’s a win-win in anyone’s book!

 

Distributing your Personalized Water Bottles

There are many ways you can pass out your branded bottles. Of course, there are tradeshows, and conventions, as well as leaving them with customers when you visit their office or sending them home with one when they visit yours.

Sponsoring events is another great way to get noticed. Spring and Summer bring a lot of 5k and other running races, as well as bike races. Helping to sponsor an event like this is a wonderful way to promote your brand! You can pass out a bottle to each participant, and even sell them at the concessions if you like. Your name will be obvious and seen throughout the entire event! You can even put your name on bottled water, to make it easier for participants to rehydrate!

Tradeshows, conferences, or workshops are other functions where you can share water bottles with your personalized ad message. Workshops can last for hours, with little to no breaks, which can be tedious. You can capitalize on this by distributing your water bottles to the workshop and conference participants to help them rehydrate and refresh.

Another simple, but effective idea is to package them as customer giveaways. You can mail them to your customers, or drop them off to them. Either way, they will not only appreciate your thoughtful gift but will remember you each time they use it.

No matter which way you choose to distribute your custom water bottles, you have a winning promotional product that is sure to garner your brand the attention it deserves! Go to the Custom Drinkware Store and start promoting your brand today!

Tradeshows and Events

Personalized Wedding Favors for Summer Weddings

The Tradition

June has long been considered the best month to get married, a tradition which is believed to have begun in Ancient Rome. The month of June is named for Juno, the Roman goddess of marriage and childbirth, who was married to the God Jupiter. It was believed that couples who were married in June would be “blessed with prosperity and happiness”.

Romans celebrated this union on June 1, and the month has since been considered the best time to tie the knot. As it also coincided with their annual bath, it was a great time to get married since they would smell fresh and clean! The tradition of the bride carrying flowers was to help mask any lingering body odor. Thankfully, today we don’t have to worry about that! We can shower as often as we wish.

Still, the month of June remains the most popular month for weddings. “For they say when you marry in June, you’re a bride all your life.” Weddings are a big day in the bride and groom’s lives, and a lot of time and planning goes into making their day unique and unforgettable, which includes family traditions passed down through generations. While some traditions are family-specific, others are standard time-honored customs dating back further than anyone can remember.

These traditions play a huge part surrounding the wedding and include bridal showers, bachelor parties,  bachelorette parties, rehearsal dinners, and more. One lasting tradition is the giving of gifts to the bridesmaids and groomsmen, which is often a distinctive gift that means something special to each individual.


Making your Day Memorable for Everyone

You can take the gift-giving to the next level and make it a memorable day for all of your guests, not just family and close friends! There are several fun ways to get guests involved in the wedding, to make the event more fun for everyone involved.

One idea is to provide disposable cameras on every table, so guests can take pictures of events as they happen. Your photographer can only be in one place at a time! So this helps capture moments you might miss and provide proof of some of the funny stories you might be told later!


Personalized Gifts for your Guests

Another wonderful idea is sending your guests home with custom wedding favors as souvenirs of your special day! While the traditional wedding is held indoors in a Church, many are held outdoors, in backyards, vineyards, parks, and even the beach.

Summer is the perfect time for an outdoor wedding. Gifts customized with the names of the bride and groom, along with the date of the wedding, provide guests with a permanent reminder of your blissful day.


Beach Weddings

A popular venue during the summer, beach weddings can add a bit of fun to your big day. Since they are held outdoors, you can pretty much do anything you like! Personalized gifts your wedding guests can use during the wedding and then take home with them once the event is over, makes a great keepsake for your special day.

 

Custom Sunglasses

Our Baja Neon and Malibu styles are our most popular personalized sunglasses for weddings. You can choose a color or two to match your wedding theme, or go bold with an assortment of colors and let guests choose the color they want.

An easy way to do this is to place a bowl near the entrance or in the center of each table with a selection of styles and/or colors, and let everyone grab the pair they want on the way in (or out). Guests will not only be guaranteed protection for their eyes, but will be able to see the event unfold without glare or interference from the sun.

 

Sunscreen and SPF Lip Balm

A necessity when spending time outdoors is sunscreen and lip balm containing SPF. When attending an event such as a wedding, it might not be on the minds of attendees to bring these items with them. Place large bowls around the event filled with custom sunscreen and lip balm, and let guests grab what they need.

Everyone will be able to enjoy your event longer without the fear of sunburn or chapped lips. Afterward, they can take the sunscreen and lip balm with them when they leave. In addition to standard sunscreen or lip balm, we also offer sunscreen with an included lip balm for a complete product!

 

Koozies

If you are serving canned or bottled drinks during your reception, personalized koozies are another fun idea for beach weddings. You can create your own design or opt for one of our stock designs, like our Flower, Gold Wedding Rings, or Heart in the Sand designs, and add your names and the date of the event. We have several designs that would make wonderful gifts for an outdoor wedding. You can see our entire selection of stock designs here.

There are many other ideas you could come up with to give guests a more memorable day, and we have products to cover them all at Promotional Webstores.